Carrie Underwood Has Built an Incredibly Impressive Career — Here's How She Did It

Carrie Underwood Has Built an Incredibly Impressive Career — Here's How She Did It
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From Country Living

  • Carrie Underwood is the most awarded singer in CMT history, and has an impressive amount of CMA and ACM awards on her shelf, too! (Plus a few Grammys!)

  • The singer has been raking in contracts and endorsement deals, not to mention debuting her own businesses, since 2005.

  • The Oklahoma native is estimated to be worth around $200 million—here's a closer look at her incredible career.


After watching Carrie Underwood take home Entertainer of The Year (alongside Thomas Rhett) at the 2020 ACM Awards, we got to thinking about the 37-year-old actress' rise to fame — namely, what incredible career as one of the leading ladies of country music.

After all, while Carrie is an incredible singer, she also has her hand in an array of other endeavors that have contributed to her success since being crowned the winner of American Idol in 2005. Keep reading to learn about them all!

Carrie's Record Deals, Album Sales, and Chart-Topping Singles

Let’s kick things off with music. After winning the fourth season of American Idol, Carrie signed a million-dollar contract with Arista Nashville and 19 Recordings. Shortly after, she went on to release her debut album “Some Hearts” in 2005. As fate would have it, that album ended up becoming the best-selling solo female debut album in country music history, and earned Carrie three Grammy Awards.

Carrie has released five albums since “Some Hearts” and is debuting her seventh—her first Christmas album—on September 25, 2020. If this album is anything like the last sixth, it, too, will dominate the Billboard charts, as each of her previous albums has taken the No. 1 spot. In total, the country music star has sold over 65 million records globally, all of which added to her ample net worth.

Carrie's Endorsement Deals

Since winning American Idol, Carrie has had countless endorsements with brands like Target, Olay, Almay, Dick’s Sporting Goods, and more. She's also been the face (and voice) of Sunday Night Football on NBC since 2013.

Carrie's CALIA Athletic Line

In 2015, Carrie debuted her chic athletic line, CALIA. The best-selling fitness apparel and accessories brand has become a fan-favorite and has contributed to Carrie’s well-rounded success.

Carrie's Fit52 Fitness App

The night before launching her first book, Carrie shared news of Fit52, a fitness app where users can workout alongside the singer and businesswoman while striving for their healthiest body and life.

Carrie's Book and TV Projects

In 2020, Carrie took her talents to publishing and released her book, Find Your Path. Almost instantly, the fitness and lifestyle book became a New York Times Best Seller. Within the book, Carrie shares health and wellness tips and grounds the literature in a lifestyle accompanied by Fit52.

She and her husband also participated in a 2020 television series called "Mike and Carrie: God & Country" produce by the faith-based media outlet, I Am Second.

All in all, Carrie has an estimated net worth of around $200 million as of 2018. With the launch of her book, app, and new Christmas album in 2020, who’s to say how much she could be worth by the end of the year!

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