Blake Lively Turned Her Betty Buzz Commercial Into A Simple Favor 2, Basically

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Peter Iovino/Lionsgate

Ever since it was announced that 2018 sleeper hit A Simple Favor (it’s quite good; you should watch it), starring Anna Kendrick and Blake Lively, would be getting a sequel, we have been waiting for director Paul Feig to come through with details or updates. And so far, nothing.

But Lively, at least, knows what the people want and totally channeled her character, the chic, possibly sociopathic, secret-keeping fashionista Emily Nelson, for her latest Betty Buzz ad. Like, tell me this isn’t A Simpler Favor.

First of all, the outfit. Lively wore a number of sharp, sexy suits throughout the movie (and on the press tour), but none so memorable as this vest-and-trousers combo, which is basically what she has on in the ad. Second, the drink: Emily is a noted cocktail aficionado. I’'s basically the same glass, too—and note the ponytail.

And finally, the shirtless man. Before Lively founded Betty Buzz in 2021, her husband, Ryan Reynolds, already had a gin brand, and Lively synergistically promoted both Aviation Gin and A Simple Favor in this memorable Instagram post, which finds her, in character as Emily, um, dominating a naked man who is holding a martini.

The fandom caught on right away. On Instagram the comments section is flooded with people mistaking Lively’s latest ad for a teaser for A Simple Favor 2: Favorable Boogaloo. “This is so Emily Nelson from a simple favor coded,” reads a representative post. The Betty Booze account (basically, spiked Betty Buzz) even commented, “We’re just asking men for a simple favor 🤷‍♀️.” And for anyone who actually thinks this is “cruel,” well, guess you haven’t sampled the Betty line. It’s quite good; you should try it.

As for the movie, what’s taking so long? Paul Feig, are you working on something more important? A quick scan of your Instagram reveals that you…oh, you started a gin line. Is that why you and Blake aren’t back on set together? Because Ryan is now your rival? Can’t we all just get drunk and get along? Anna Kendrick, please, make peace so we can get our sequel!


Originally Appeared on Glamour