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    ASOS is Giving 100% of Proceeds From Their Size-Inclusive Pride Collection to Charity

    STOP, RIGHT THERE. Before you head to the mall and pick out the first mass-produced rainbow tee that comes your way, read this. Because basically all of your favorite brands just dropped sellar Pride-themed collections – and they're donating the profits to LGBTQ-friendly charities in turn.

    Some companies are paying it 100% forward, while others made a hefty contribution to queer causes before releasing their collab. Either way, you can shop these rainbow-bright collections and feel really good about it.

    Ahead, peep all the coolest, chicest Pride merch you should add to your summer lineup.

    ASOS is Giving 100% of Proceeds From Their Size-Inclusive Pride Collection to Charity

    It's like you're make a donation and getting the clothes for free.

    From Seventeen