The Best Lunar New Year Fashion to Celebrate the Year of the Dragon

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14 Fashion Brands Celebrating the Lunar New YearEdward Berthelot


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The holiday season might be all wrapped up, but already, there’s another celebration to be had: the Lunar New Year. Commemorating the first new moon of the lunar calendar, this special occasion results in plenty of festivities in East and Southeast Asian cultures—featuring firecrackers, confetti, and more. Much like the annual new year that starts on January 1, it’s a time to celebrate new beginnings with friends and family, often with food and, of course, gifts.

This year’s Lunar New Year—which falls on February 10—marks the Year of the Dragon in the Chinese zodiac, which represents good fortune, strength, and health. It makes sense then why so many brands have taken to featuring the mythical creature as part of the celebration. See some our favorite items from fashion’s 2024 Lunar New Year collections, below.

Dragon Box

Who wouldn’t want to keep this luxurious decorative box on their bookshelf? I guarantee this will be a conversation starter for anyone at any time, no matter what year it is.

<p><a href="https://us.louisvuitton.com/eng-us/products/dragon-box-nvprod4980061v/GI0958" rel="nofollow noopener" target="_blank" data-ylk="slk:Shop Now;elm:context_link;itc:0;sec:content-canvas" class="link ">Shop Now</a></p><p>Dragon Box</p><p>louisvuitton.com</p><p>$2710.00</p>

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Dragon Box

louisvuitton.com

$2710.00

Year of The Dragon Wristlet Phone Strap

Love a stylish and cute phone strap? I thought you might—and lucky for you, String Ting is offering up a pretty option to celebrate the Lunar New Year.

<p><a href="https://go.redirectingat.com?id=74968X1596630&url=https%3A%2F%2Fstringting.com%2Fcollections%2Fnew-your-fav-tings%2Fproducts%2Fyear-of-the-dragon-wristlet-phone-strap&sref=https%3A%2F%2Fwww.elle.com%2Ffashion%2Fshopping%2Fg46277802%2Fbest-lunar-new-year-fashion%2F" rel="nofollow noopener" target="_blank" data-ylk="slk:Shop Now;elm:context_link;itc:0;sec:content-canvas" class="link ">Shop Now</a></p><p>Year of The Dragon Wristlet Phone Strap</p><p>stringting.com</p><p>£55.00</p>

Fursten Belt Bag

I love a good belt bag as much as the next person—and in case you need one that’ll last through the next Year of the Dragon (that’s 12 years, by the way), this is the piece to have.

<p><a href="https://go.redirectingat.com?id=74968X1596630&url=https%3A%2F%2Fus.mcmworldwide.com%2Fen_US%2Fmcm-x-bape-collaboration%2Fmcm-x-bape-fursten-belt-bag-in-visetos%2FMMZESFI02CO001.html%3Fcgid%3Dmcm-bape-collaboration&sref=https%3A%2F%2Fwww.elle.com%2Ffashion%2Fshopping%2Fg46277802%2Fbest-lunar-new-year-fashion%2F" rel="nofollow noopener" target="_blank" data-ylk="slk:Shop Now;elm:context_link;itc:0;sec:content-canvas" class="link ">Shop Now</a></p><p>Fursten Belt Bag</p><p>mcmworldwide.com</p><p>$650.00</p>

Dragon Embroidered Wool Blend Crewneck Sweater

Hong Kong-based knitwear brand YanYan created an eye-catching sweater to honor this year’s zodiac, giving fashion lovers everywhere a bold, updated way to sport the special motif.

<p><a href="https://go.redirectingat.com?id=74968X1596630&url=https%3A%2F%2Fwww.nordstrom.com%2Fs%2F7555821&sref=https%3A%2F%2Fwww.elle.com%2Ffashion%2Fshopping%2Fg46277802%2Fbest-lunar-new-year-fashion%2F" rel="nofollow noopener" target="_blank" data-ylk="slk:Shop Now;elm:context_link;itc:0;sec:content-canvas" class="link ">Shop Now</a></p><p>Dragon Embroidered Wool Blend Crewneck Sweater</p><p>nordstrom.com</p><p>$525.00</p>

Lunar New Year Denim Tote-Jeans Blue

I know there are some of you out there who prefer a more subtle approach to holiday-themed items. Don’t fret—I’ve got you. Levi’s made a stylish denim bag featuring its take on the dragon symbol that might just give your go-to canvas tote bags a run for their money.

<p><a href="https://go.redirectingat.com?id=74968X1596630&url=https%3A%2F%2Fwww.levi.com%2FUS%2Fen_US%2Flunar-new-year%2Flevis-lunar-new-year-denim-tote%2Fp%2FD78800001&sref=https%3A%2F%2Fwww.elle.com%2Ffashion%2Fshopping%2Fg46277802%2Fbest-lunar-new-year-fashion%2F" rel="nofollow noopener" target="_blank" data-ylk="slk:Shop Now;elm:context_link;itc:0;sec:content-canvas" class="link ">Shop Now</a></p><p>Lunar New Year Denim Tote-Jeans Blue</p><p>levi.com</p><p>$74.50</p>

Wide-Leg Patterned Jeans

You can wear your tried-and-true pair of blue jeans anytime. Why not opt for a statement-making pair to celebrate the occasion? Given how cool Maje’s dragon pattern is, there’s no doubt you’ll be incorporating these into your everyday wardrobe after the festivities end.

<p><a href="https://go.redirectingat.com?id=74968X1596630&url=https%3A%2F%2Fus.maje.com%2Fen%2Fshop-by-ca-new-in-this-week%2F224pidragon%2FMFPPA00575.html%3Fdwvar_MFPPA00575_color%3D0201&sref=https%3A%2F%2Fwww.elle.com%2Ffashion%2Fshopping%2Fg46277802%2Fbest-lunar-new-year-fashion%2F" rel="nofollow noopener" target="_blank" data-ylk="slk:Shop Now;elm:context_link;itc:0;sec:content-canvas" class="link ">Shop Now</a></p><p>Wide-Leg Patterned Jeans</p><p>maje.com</p><p>$325.00</p>

Dragon Shorts

Perhaps you want something you can lounge in—or you’re hunting for a Lunar New Year gift that you know someone will use. Well, I’ve got the thing for you.

<p><a href="https://go.redirectingat.com?id=74968X1596630&url=https%3A%2F%2Fus.sandro-paris.com%2Fen%2Fmens%2Fclothing%2Fpants-shorts%2Fdragon-shorts%2FSHPBE00067.html%3Fdwvar_SHPBE00067_color%3D30%23start%3D1&sref=https%3A%2F%2Fwww.elle.com%2Ffashion%2Fshopping%2Fg46277802%2Fbest-lunar-new-year-fashion%2F" rel="nofollow noopener" target="_blank" data-ylk="slk:Shop Now;elm:context_link;itc:0;sec:content-canvas" class="link ">Shop Now</a></p><p>Dragon Shorts</p><p>sandro-paris.com</p><p>$295.00</p>

Tory Burch Dragon Mini Bag

If I’m being 100 percent honest, I can’t find a reason not to get this bag.

<p><a href="https://go.redirectingat.com?id=74968X1596630&url=https%3A%2F%2Fwww.toryburch.com%2Fen-us%2Fhandbags%2Fcrossbody-bags%2Fdragon-mini-bag%2F156938.html&sref=https%3A%2F%2Fwww.elle.com%2Ffashion%2Fshopping%2Fg46277802%2Fbest-lunar-new-year-fashion%2F" rel="nofollow noopener" target="_blank" data-ylk="slk:Shop Now;elm:context_link;itc:0;sec:content-canvas" class="link ">Shop Now</a></p><p>Tory Burch Dragon Mini Bag</p><p>toryburch.com</p><p>$698.00</p>

Capri Lunar New Year

Few people will turn down a pair of classic white sneakers. And in my humble opinion, you can never have too many—especially when you see that adorable dragon illustration.

<p><a href="https://go.redirectingat.com?id=74968X1596630&url=https%3A%2F%2Fwww.koio.co%2Fproducts%2Fcapri-in-lunar-new-year-dragon-womens%3Fvariant%3D43311528771753&sref=https%3A%2F%2Fwww.elle.com%2Ffashion%2Fshopping%2Fg46277802%2Fbest-lunar-new-year-fashion%2F" rel="nofollow noopener" target="_blank" data-ylk="slk:Shop Now;elm:context_link;itc:0;sec:content-canvas" class="link ">Shop Now</a></p><p>Capri Lunar New Year</p><p>koio.co</p><p>$328.00</p>

STRONG Year of the Dragon Coin

The Year of the Dragon is quite a special one, as those born within this lunar new year are thought to be intelligent, strong, charismatic, and gifted with good fortune. Jewelry designer Jane Win celebrates all of that and hopes to inspire many with this coin pendant.

<p><a href="https://go.redirectingat.com?id=74968X1596630&url=https%3A%2F%2Fjanewin.com%2Fcollections%2Fwhats-new%2Fproducts%2Fstrong-year-of-the-dragon-coin&sref=https%3A%2F%2Fwww.elle.com%2Ffashion%2Fshopping%2Fg46277802%2Fbest-lunar-new-year-fashion%2F" rel="nofollow noopener" target="_blank" data-ylk="slk:Shop Now;elm:context_link;itc:0;sec:content-canvas" class="link ">Shop Now</a></p><p>STRONG Year of the Dragon Coin</p><p>janewin.com</p><p>$298.00</p>

New Year T-Shirt With Dragon

To celebrate the Year of the Dragon, Coach partnered with Beijing-based artist Lian Yang to create this beautiful dragon illustration. I imagine this pairing seamlessly with a pair of wide-leg jeans.

<p><a href="https://go.redirectingat.com?id=74968X1596630&url=https%3A%2F%2Fwww.coach.com%2Fproducts%2Fnew-year-t-shirt-with-dragon%2FCQ028-CRM.html%3Ffrp%3DCQ028%2BCRM%2B%2BS&sref=https%3A%2F%2Fwww.elle.com%2Ffashion%2Fshopping%2Fg46277802%2Fbest-lunar-new-year-fashion%2F" rel="nofollow noopener" target="_blank" data-ylk="slk:Shop Now;elm:context_link;itc:0;sec:content-canvas" class="link ">Shop Now</a></p><p>New Year T-Shirt With Dragon</p><p>coach.com</p><p>$150.00</p>

Ally Satin Floral-Print Ruched Bag

Singapore-based accessories brand Charles & Keith is offering a stylish (and affordable) way to celebrate the Lunar New Year with a beautiful collection of bags and shoes, including this ruched option.

<p><a href="https://go.redirectingat.com?id=74968X1596630&url=https%3A%2F%2Fwww.charleskeith.com%2Fus%2Fbags%2FCK2-10151320-A_FUSIA.html&sref=https%3A%2F%2Fwww.elle.com%2Ffashion%2Fshopping%2Fg46277802%2Fbest-lunar-new-year-fashion%2F" rel="nofollow noopener" target="_blank" data-ylk="slk:Shop Now;elm:context_link;itc:0;sec:content-canvas" class="link ">Shop Now</a></p><p>Ally Satin Floral-Print Ruched Bag</p><p>$66.00</p>

Dragon Chinese Zodiac Recycled Silver Signet Ring

Made with recycled silver, this pinky ring is a beautiful piece to wear as you take part in the celebrations.

<p><a href="https://go.redirectingat.com?id=74968X1596630&url=https%3A%2F%2Fwww.lovenesslee.com%2Fproducts%2Fdragon-chinese-zodiac-recycled-silver-signet-ring&sref=https%3A%2F%2Fwww.elle.com%2Ffashion%2Fshopping%2Fg46277802%2Fbest-lunar-new-year-fashion%2F" rel="nofollow noopener" target="_blank" data-ylk="slk:Shop Now;elm:context_link;itc:0;sec:content-canvas" class="link ">Shop Now</a></p><p>Dragon Chinese Zodiac Recycled Silver Signet Ring</p><p>lovenesslee.com</p><p>$227.00</p>

Mixed-Material Leather Jacket With Special Branding

Varsity jackets are an undeniably cool way to add an edge to any outfit. I’m particularly partial to this option from BOSS’s Lunar New Year capsule collection, which—thanks to the red and black color combination—will feel like a classic piece in your streetwear-inspired wardrobe.

<p><a href="https://go.redirectingat.com?id=74968X1596630&url=https%3A%2F%2Fwww.hugoboss.com%2Fus%2Fmixed-material-leather-jacket-with-special-branding%2Fhbna50509841_001.html&sref=https%3A%2F%2Fwww.elle.com%2Ffashion%2Fshopping%2Fg46277802%2Fbest-lunar-new-year-fashion%2F" rel="nofollow noopener" target="_blank" data-ylk="slk:Shop Now;elm:context_link;itc:0;sec:content-canvas" class="link ">Shop Now</a></p><p>Mixed-Material Leather Jacket With Special Branding</p><p>hugoboss.com</p><p>$1295.00</p>
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