The Best Amazon Prime Day Alternative Sales Worth Shopping Early
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ICYMI, Amazon Fall Prime Day 2023 is almost here, with two full days (October 11 and 12) of endless deals across all product categories, from pricey tech gadgets to luxury beauty products. Prime Day is often drops discounts that rival Black Friday, because it’s basically the biggest shopping event of the year before the pre-holiday deal season rolls in come November.
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Following Amazon’s lead, plenty of other major retailers and coveted brands will also be holding Prime-Day-adjacent (and pretty massive) sitewide sales during October Prime Day week, offering plenty of doorbuster deals on big-ticket items like TVs and AirPods, along with ample opportunities to stock up on new home decor, fashion, skincare — you name it.
Ahead, we’ve rounded up a few amazing Amazon Prime Day alternative sales to shop this week, along with a few discounted items we’re already prepping our carts with. After all, shopping early deals is one of the smartest ways to save big.
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Our mission at STYLECASTER is to bring style to the people, and we only feature products we think you’ll love as much as we do. Walmart and BasePaws are STYLECASTER sponsors, however, all products in this article were independently selected by our editors. Please note that if you purchase something by clicking on a link within this story, we may receive a small commission of the sale.
Walmart Deals Kickoff Event
The Walmart Deals Kickoff Event officially arrives on October 9 through October 12, allowing shoppers to find top-selling products at a comparable (or better) price to Prime Day. From vacuums, home decor and hair tools, to electronics, patio furniture and kitchen ware, it will all be available at a fraction of the normal price. Though the sale doesn’t technically start until next week, there are plenty of early deals to take advantage of now (like these Apple AirPods). While you don’t have to have a Walmart+ membership to shop the sale, it does come with additional perks such as free shipping with no order minimum.
Apple AirPods with Charging Case (2nd Generation)
$99 129 23% Off
BasePaws
Curious about your dog or cat’s breed, ancestry and genetic health? This Prime Day, BasePaws, a pet DNA-testing service, is celebrating by offering discounts on both their dog and cat DNA test kits. Find out not only your fur baby’s exact breed, but learn more about their ancestry, habits and traits they’re predisposed to, and health markers (the dog DNA test offers over 280 genetic health markers). This way, you (and your vet) have the full information about your best buddy, and can make sure they live the healthiest, best life possible. Until October 16, snag the Breed + Health Dog DNA Test for $85 (normally $149) with the code PRIMEDOG, and/or the Breed + Health Cat DNA Test for $85 (normally $159) with the code PRIMECAT.
$85 $159 47% Off
$85 $149 43% Off
Target Circle Week
Tons of retailers are ramping up their pre-holiday sales, and Target is no exception. Target Circle Week, running from now until October 7, is an exclusive sale for members of the retailer’s free loyalty program, Target Circle. Members can expect to score 20 to 50 percent off a tons of hot products from top brands such as Dyson, Keurig, Bissell, and Beats, as well select Target-exclusive brands, like Opalhouse, Threshhold, and Good & Gather.
Bissell Little Green ProHeat Portable Deep Cleaner
$99.99 133.99 25% Off
Rene Furterer
Rene Furterer’s luxury French formulas are not to be missed during the brand’s Friends & Family sale. Plenty of targeted hair care products are 25 percent off with the code ENJOY20, like this concentrated serum for boosting hair growth or this shampoo that strengthens thinning strands.
Forticea Energizing Shampoo
$30.50 38 20% Off
Buy Now
Saks Fifth Avenue
For all the luxury and label-loving tastemakers out there, prepare to get excited to shop without the guilt and buyer’s remorse because premium department store Saks Fifth Avenue is offering discounts as high as 60 percent off your order. Whether you’ve been waiting for the right time to splurge on something from Alexander McQueen or invest in a Rebecca Minkoff bag, now’s the time to do so on a budget.
Rebecca Minkoff Edie Quilted Leather Shoulder Bag
$130.50 348 63% Off
Nike Ultimate Sale
It’s time to give your fall shoe lineup a makeover. During Nike’s The Ultimate Sale, you’ll find a well-stocked variety of footwear, accessories, and clothing at affordable prices. We’re talking outlet-level, varying discounts on a ton of best-sellers.
$99.97 125 20% Off
Wayfair Annual Charity Sale
Looking for a home refresh but on a budget? No need to say more. Wayfair has you covered during its Annual Charity Sale. Score up to 70 percent off chic furniture and home accessories, from chic area rugs to seasonal decor. No membership is needed to get fast and free shipping (unlike Amazon Prime). All you have to do is stack your cart up over $35 and watch the savings roll in!
Walker Checkered Shag Area Rug
$115 (Originally $138)
Avène
This celeb- and editor-loved beauty brand is another French favorite. Its formulas cater to folks with sensitive skin (some of which include retinol alternative ingredients for those whose skin is adverse). Use code FRIENDS25 to score 25 percent off top-sellers, like the RetrinAL Intensive Cream, a bottle of the Avène Thermal Spring Water, or this super hydrating all-in-one cream.
$59.50 79 25% Off
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