The 20 Best Affordable Jewelry Brands, Starting at Just $32

  • Oops!
    Something went wrong.
    Please try again later.
editor@purewow.com (PureWow)
·9 min read
  • Oops!
    Something went wrong.
    Please try again later.

Whether you truly care about fashion or tend to throw on a pair of leggings and run out the door in the morning, we bet you still love a good piece of bling. You know, the dainty gold hoops you never take off or the tangle of chain necklaces that are able to elevate even a basic white tee. Since shopping for these accessories shouldn’t put you into credit card debt, we pulled together this list of the best affordable jewelry brands. All quality. All on trend. And all under $140.

RELATED: 35 Unique Wedding Bands That Still Feel Timeless

1. Mejuri

Minimal designs + attainable prices + insanely good quality = the brilliant equation behind anything from Mejuri. The direct-to-consumer brand is your best bet for 14K-gold delicate rings ($80) that won’t turn your fingers green and a chain necklace dotted with white sapphires ($85) that you can wear to work (and even during a workout).

SHOP MEJURI

2. Kendra Scott

Kendra Scott knows how to craft a heart; standouts with the motif include a sweet drusy necklace ($58), a pair of ocean kyocera opal stud earrings ($78) and the coolest clip-ons we've seen in forever, made of pink drusy in rose gold setting ($58). Should you be tempted to buy multiple pieces, Kendra Scott's got all the goods to keep them tangle-free with cute organizational solutions: a ladder-style jewelry stand ($90) for pierced earrings or for necklaces, an acrylic T-bar stand ($85).

SHOP KENDRA SCOTT

3. Madewell

You already love the brand’s wide-leg jeans and cozy winter sweaters. So why not rely on Madewell for jewelry too? It has simple gold-plated huggies ($48) to jazz up your ear party and on-trend toggle chain necklaces ($32) to statement earrings that you won't find anywhere else ($24). Don’t sleep on their sets of stacking rings—like these that mix metals and stones ($28)—and be sure to check out sale finds that can easily cost less than a glass of wine.

SHOP MADEWELL

4. Baublebar

When there’s a jewelry trend that’s running in the four figures, check BaubleBar before pulling the trigger. The stylish jewelry site seriously has its finger on the pulse: Princess Diana–inspired button earrings ($18), clunky curb chain bracelets ($42) and a blinged-out eternity band ($44).

SHOP BAUBLEBAR

5. Astrid & Miyu

Astrid & Miyu is the London destination for cool layered necklaces (but don’t worry, you’ll get free international shipping). Start with a beaded choker ($51), add a chain with an etched star pendant ($77) and finish it all off with a simple circle pendant ($98). All the aforementioned necklaces are made of plated sterling silver, so you know they’ll last you for years to come.

SHOP ASTRID & MIYU

6. Luv AJ

We can describe Luv AJ in four words: Bring on the bling. While the brand does offer solid metal options (and even a neon range), its pavé and crystal-studded numbers are definitely the way to go. There are diamond-look encrusted hoops ($110) without the four-figure price tag and silver plated brass pavé huggies ($75) that J.Lo would totally approve of. Fun fact: Luv AJ was started by Amanda Thomas in 2005 when she was just 15 and was making baubles in her free time after school.

SHOP LUV AJ

7. Gorjana

Gorjana has the whole laid-back SoCal thing on lock; the brand is based in Laguna Beach, California, after all. Rock shimmer huggies ($45) for a day at the office, a glittering star necklace ($60) for every wedding you’ve got on the calendar for 2020 and a simple drop necklace ($55) for your next day at the beach...even if you have to wear a puffer coat because it’s currently 32 degrees.

SHOP GORJANA

8. Brinker & Eliza

A Connecticut-based mother-daughter duo whips up these playful baubles, meaning there’s something for all ages—and it’s not all trendy glass bead necklaces ($82), though there are those too. Some additional timeless designs include a lariat locket ($108) and hammered hoops with a spray of pearls ($118).

SHOP BRINKER & ELIZA

9. Aurate

Fine jewelry for every budget is what Aurate is known for. Want to spend just $50? Here are some gorgeous gold ball studs. Have $100 burning a hole in your pocket? Treat yourself to a delicate ring with a black onyx cabochon. Want to invest in a pearl for $220? Aurate has got one for you on a gold chain. Their prices do go all the way up to $800, so you (and your wallet) have been warned.

SHOP AURATE

10. Tai Jewelry

If you’re on the hunt for a super specific piece of jewelry—such as a ring that spells out your love with “amore” ($80)—Tai Jewelry’s got you covered. The brand has every type of colorful ring you could want, from an opal-adorned starburst ($70) to an enamel evil eye bezel ($55), and their CZ-studded zodiac necklace ($55) is the best gift you could give to, well, anyone.

SHOP TAI JEWELRY

11. Skagen

This women’s jewelry collection is inspired by the coast of Skagen, Denmark, which means one thing: Scandi chic! Plenty of these pieces play with light and contrasts, like the two-tone mother-of-pearl necklace ($36), while others will just bring a pop of color to any day of the week, such as the sea glass stud earrings ($40). And once you’ve treated yourself to some new jewelry, you might as well finish off your polished look with a new timepiece.

SHOP SKAGEN

12. Soko

Can affordable jewelry also be ethical? Yes, if you shop from Soko, a brand that taps into a network of artisans in Kenya to create each of its statement pieces. From an elongated chain link bracelet ($68) that would pair well with a button-down to the dangling earrings that mix horn with brass ($78)—and don’t forget this irregularly shaped drop necklace ($98)—these baubles will spark conversation, if not for their organic shapes and unique touches, then for their inspiring origins.

SHOP SOKO

13. Catbird

Delicate but extremely wearable is the name of the game at Catbird. This New York City-based brand is the shopping destination of choice for anyone in search of precious gold bling that doesn't eat up an entire paycheck, such as the tiny alphabet charm ($44) to hang on a fine gold chain. But most thrilling are the real diamond earrings, for less than $150. There's the Petite Cerceau Hoop ($149) that seems to defy gravity as it curves along the lobe, and the new Diamond Pinprick Stud ($118) that appears to float in your lobe, thanks to the innovative design in which the stone is pierced by a tiny thread of platinum that's fused to a gold post.

SHOP CATBIRD

14. Brett Lauren

Designer Brett Lauren's semiprecious gem stone bracelets are made to collect to wear in colorful arm stacks. Whether you're slipping a bright carnelian bead bracelet ($48) around your wrist for its purported crystal powers of clarity and communication, or stacking azurite ($90), turquoise ($90) and neptune jasper ($92) bead bracelets because you love how the shades of blue match your jeans, these pieces are crowd pleasers. And get ready for compliments wearing her paperclip mask chain ($98) that doubles as a classic link necklace.

SHOP BRETT LAUREN

15. Adina's Jewels

For the most intriguing neck mess, it's important to have at least one major piece of bling. But there's no need to splash out on a pavé diamond pendant when Adina's Jewels CZ creations are available, such as a sexy slithering snake chain ($72), a pavé butterfly lariat ($98) or a CZ safety pin necklace ($48). The brand's Roman coin renderings are hot, too: there's a layered coin necklace ($88) that makes a vintage-looking and elegant statement.

SHOP ADINA'S JEWELS

16. Jenny Bird

Love a chunky piece of jewelry that adds a minimalist, modernist vibe to every outfit from jeans and a t-shirt to dressy dresses? That's Jenny Bird's wheelhouse, from a hand-formed, one-of-a-kind-look wide ring ($95) to an oversized figaro chain necklace ($135) polished to a high shine. And the brand's super-cool take on the traditional signet ring ($75) is perfection.

SHOP JENNY BIRD

17. Lady Grey Jewelry

Pearls are massively flattering, casting a luminosity onto all skin tones and pairing well with gold and silver. Lady Grey has a way with the stone, putting elegant freshwater earrings into a novel mismatched design in the Drift Earrings ($108) and the delightfully off-kilter Stratus necklace ($144) which could easily nestle over winter sweaters and then accent a thin summer tank top in just a few months. Thinking about a summer wedding? We're voting for the Baroque Pearl Earrings ($168) as being gloriously eye-catching for guests or even the bride.

SHOP LADY GREY JEWELRY

18. UNOde50

This Spanish brand is sexy, earthy and contemporary, especially excelling in handcrafted pieces that highlight rough-looking metals and leather straps. We love the silver-plated horseshoe bracelet ($145) and Open Your Mind Hoop Earrings ($90); the Sherlock On ($125) wide leather-and-round buckle design is like a groovy belt, but for your wrist.

SHOP UNODE50

19. Kenneth Jay Lane

Kenneth Jay Lane baubles have been worn by Audrey Hepburn, Elizabeth Taylor and Princess Diana, so surely they’ll do for you. While some pieces can be a bit pricey, the brand also offers quite a few wallet-friendly options that do not skimp on the drama. Take, for example, these wide gold-plated hoops with a satin finish ($50) or this bold turquoise cocktail ring ($90).

SHOP KENNETH JAY LANE

20. Alexis Bittar

Designer Alexis Bittar has branched out into semi-precious stones, hammered metals and delicate chains in the many years since he bought a block of Lucite in 1990 to figure out how to make jewelry by carving into it. Yet the Lucite is still what we're craving, now available in 27 colors from shocking pink to luminous amber and crafted into shapes like a chunky ring ($100), a tapered bangle bracelet ($120) and skinny bangle ($85) and sexy golden faceted drop earrings ($135) that will make any outfit you wear them with totally pop.

SHOP ALEXIS BITTAR

RELATED: 8 Pieces of Jewelry You Should Own by the Time You're 40

Want the best deals and steals sent right to your inbox? Click here.

PureWow may receive a portion of sales from products purchased from this article, which was created independently from PureWow's editorial and sales departments.