Ben & Jerry’s Is Launching a Line of Frozen Desserts Designed Just for Dogs
Gone are the days when Ben & Jerry’s was only for humans. The ice cream company is releasing two new flavors exclusively designed for canines, called Doggie Desserts. The frozen treats will allow you to enjoy an after-dinner dessert with your favorite creature on Earth.
The frozen treats were specifically formulated for dogs with a sunflower butter base. There are two flavors: Pontch’s Mix and Rosie’s Batch. The first is made with peanut butter and pretzel swirls, and the second is made with pumpkin and mini cookies. It sounds like you’ll have to snag both and do a taste test with your pup!
“We know our fans love their dogs and treat them like family,” Lindsay Bumps, a Ben & Jerry’s global marketing specialist, who also happens to be a certified veterinary technician, said in a press release. “We created this product line so pups can enjoy something even better than belly rubs. Doggie Desserts are the sweetest treat they’ll ever put their paws on.”
You’re probably wondering why Ben & Jerry’s chose Pontch’s Mix and Rosie’s Batch as the frozen dessert names, and we love how they were named after two real dogs in the brand’s office. Pontch is an affectionate French bulldog and Rosie is a rescue mutt of mixed heritage. Ben & Jerry’s is a dog-friendly workplace and the Vermont headquarters often has up to 40 pups keeping their owners company.
The Doggie Desserts will be sold individually in 4-ounce mini cups or in four-count multipacks for $2.99 or $4.99, respectively. They’ll be in supermarkets, mass retailers, and select pet stores nationwide soon. All we’re saying is that if your dog finds out that these exist and you didn’t buy some for them, well, you’re the one who’s going to be in the dog house.
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