On average clothes are worn just 10 times before being thrown away, Electrolux is looking to change that

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Electrolux has the goal of making clothes last twice as long and with half the environmental impact by 2030

Video Transcript

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VANESSA BUTANI: It's really important to think about the aspect of caring for clothes, because it does have an environmental impact. We know from research that just extending the life of clothes by 9 months can reduce the carbon impact, the water impact, and the waste produced by 20%-30%.

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