How This Aussie Turned a Career in Surfing Into a Swimwear Empire

Australian designer and former professional surfer Bianca Elouise founded Myra Swim back in 2013, and the luxe swimwear label has already amassed a major celebrity fan base. Emily Ratajkowski, Kim and Kourney Kardashian and J.Lo are just a few of the noteworthy A-listers that have been spotted wearing her minimalist (and cheeky) designs. Elouise launched Myra Swim as a way to marry her love of high end fashion, the ocean and her overarching commitment to fostering a body-positivity, and to help women of all shapes and sizes feel more confident wearing swimsuits. Her ultra-flattering, ’90s-inspired Brazilian styles emphasize well, the booty, and feature ultra high Baywatch-worthy cuts to flatter the figure and highlight the curves.

Aside from their...

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