Apple Just Announced a Fitness Service. Are You Signing Up?

Photo credit: courtesy Apple
Photo credit: courtesy Apple

From Bicycling

  • Apple announced the launch of its new fitness subscription service called Fitness+ during its presentation on September 15.

  • The fitness subscription service, which Apple says will be available before the end of the year, costs $9.99 a month or $79.99 a year.

  • The virtual fitness classes, which will utilize metrics from your Apple Watch, will be featured in an app that will work across your iPad, iPhone, and Apple TV.


The coronavirus pandemic has spurred many gyms and trainers to get creative with their workout platforms, and Apple is the next brand joining in on the at-home workout boom.

During its presentation on September 15, Apple announced the launch of its new fitness subscription service, called Fitness+. The service will offer virtual studio-style workouts with trainers that you can access on your iPad, iPhone, or Apple TV. Fitness+ will use metrics from your Apple Watch, like your heart rate, to help personalize your workouts.

Apple Fitness+ offers a number of workouts that can benefit runners, including cycling, treadmill, rowing, HIIT, strength, yoga, dance, core, and mindful cooldown. Some of the workouts require standard equipment—any brand can be used!—while other workouts just use your body weight. And don’t worry, your Activity rings will be featured on the screen, so you can watch your rings close during every workout.

[Download the All Out Studio App for more amazing at-home workouts!]

An Apple Fitness+ subscription costs $9.99 a month or $79.99 a year. If you buy a new Apple Watch and sign up for Fitness+, you can get your first three months for free.

Apple also announced Apple One, a way to get all of Apple’s subscription services (Apple Fitness+ along with Apple Music, Apple TV+, Apple Arcade, Apple News+, and iCloud) in one bundle.

Apple’s fitness streaming services may be similar to the Nike Training Club or Peloton App, according to Forbes. The Nike Training Club app offers multi-week training programs created by Nike Master Trainers including yoga, cardio and HIIT, strength training, and mobility. Additionally, users can access nutrition strategies, and learn training and recovery strategies.

Similarly, the Peloton app provides users with thousands of classes such as guided outdoor and treadmill running, yoga, stretching, and strength training.


Bicycling will update this story as more information becomes available.

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