Amazon Prime Day Is Here—And These are the Year's Biggest Deals

Photo credit: ImageKit - Getty Images
Photo credit: ImageKit - Getty Images

From Oprah Magazine

If you're like us, you (a) consider yourself a particularly savvy shopper, (b) love a great sale, and (c) are on a first name basis with your Amazon delivery driver—which is exactly why we've been waiting anxiously for the return of Amazon Prime Day.

While the mega e-retailer's biggest sale of the year (think: significantly slashed prices on everything from treadmills and laptops to TV stands and kitchen appliances) has traditionally happened in July, the annual event—like so many other things in 2020—was postponed in light of the COVID-19 outbreak.

The good news? Amazon Prime Day is here—and it lasts through tomorrow, October 14. To make sure you don't miss a single steal during the two-day shopping extravaganza we've put together a Prime Day primer, with everything you need to know about how, when, and where you can get the absolute best deals. (Oh, and of course we'll continue to update this story with information as soon as we hear it!)

Remind me, what's Amazon Prime Day?

Introduced in 2015 as a way to celebrate the brand's 20th birthday, the first Amazon Prime Day was a 24-hour shopping spree that spanned nine countries, including the United States, Spain, Italy, and Japan. Since then, Prime Day has become Amazon's biggest sale of the year (yes, it's even bigger than Black Friday and Cyber Monday) in which customers can expect deep discounts on thousands of items, from colorful nail polishes to super-soft bedding to stylish sneakers to chic coats and the most useful baking essentials.

One thing to note: In order to take advantage of all the incredible Prime Day deals, you must be an Amazon Prime member. So, if you're not signed up yet, now's the perfect time to get on board—it's just $12.99 per month or $119 for the entire year. (Not quite ready to commit to a membership? You're in luck: Amazon offers 30-day free trials, as well as six-month free trials for students.)

Amazon Prime Day starts on October 13 at midnight PST.

2020 Amazon Prime Day will take place on October 13 and 14—so it will be perfect for getting all your holiday shopping done, whether you need a gift for your mom, your wine-loving BFF, or even your favorite foodie. While the online retailer has historically held the annual shopping event during the month of July, the company announced in late July that 2020 Amazon Prime Day would be pushed back due to the coronavirus pandemic. "This year we’ll be holding Prime Day later than usual, while ensuring the safety of our employees and supporting our customers and selling partners," the company said in a statement.

Amazon Prime Day will last for 48 hours.

Despite the name, Amazon Prime Day isn't always one day. As the annual marathon of deals has grown in popularity, it's also grown in length: In 2017, it lasted 30 hours; in 2018, it went for 36 hours; and 2019's Amazon Prime Day was the longest yet, lasting a full 48 hours. Like the 2019 Amazon Prime Day, the 2020 Amazon Prime Day will last a full 48 hours too.

How do I find the best deals on Amazon Prime Day?

As we've learned the hard way, Amazon Prime Day deals sell out fast (though, keep in mind, new deals are added throughout the event). So, to make sure you can snag your items in a timely fashion, first things first, double check that your membership and payment methods are up to date. You should also make sure you have the Amazon App on your phone, which will allow you to track—and even view!—some deals before they go live.

Additionally, you'll want to bookmark the 2020 Amazon Prime Day landing page, which is where all the items included in the sale should appear. (Pro tip: Make sure to check early and often, so you can stay on top of the best deals.)

What kind of sales can I expect?

Amazon Prime Day is the mega e-retailer's biggest sales, so you can expect really good discounts (like 50 percent off good) on big-ticket home and tech items (think Apple iPads, Ninja Blenders, and cult-favorite Instant Pots), Amazon-branded items, (Kindle e-readers, Echo and Alexa devices, and Amazon Fire TV Sticks), chic clothing and accessories (think: APL sneakers and Levi's jeans), some of Oprah's Favorite Things (hello, Beats headphones!), and so much more.

Ahead, we've rounded up our favorite Amazon Prime Deals...for now. (Keep checking back here for the most up-to-date steals and deals.)

Best Prime Day Deals on Clothing and Accessories

Best Prime Day Deals on Electronics and Tech



Best Prime Day Deals on Cookware and Kitchen Appliances

Best Prime Day Deals on Furniture and Home Decor


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