The L'Oreal shampoo Jane Fonda uses to brighten her locks is down to $9

What is it?

Jane Fonda: Two-time Academy Award winner. Iconic actress. Style goddess. Fierce and fearless onscreen and off, Fonda has been setting trends for decades, from 1971's Klute to her killer Jane Fonda's Workout videos in the '80s. Now she's done it again thanks to a little help from L'Oreal Paris EverPure Purple Shampoo. This miracle in a bottle has given the already-gorgeous star a glowing up — and now you can get it, too.

L’Oréal Paris

L'Oreal Paris EverPure Purple Shampoo

$9$10Save $1

Add some punk to your grays with L'Oreal's Purple Shampoo, safety pin nose-ring not included.

$9 at Amazon

Why is it a good deal?

The L'Oreal Paris EverPure Purple Shampoo is $9 on Amazon, will help you look sensational and is Jane Fonda-approved. Need more? It's sulfate-free and paraben-free — meaning these harsh chemicals that are in lots of cosmetics are not allowed here — but it is overflowing with hibiscus and purple enhancer that seals and moisturize your locks. And did we mention it's only $9?

Why do I need this?

The Grace and Frankie and 80 for Brady star doesn't trust her hair to just anyone. Recently, Emmy-nominated hairstylist Jonathan Hanousek revealed the styling tricks of Jane's trade, which included L'Oreal Paris EverPure Purple Shampoo. Its rich lather is even more welcome for those pesky grays, since they don't absorb moisture as easily. L'Oreal knows this and has created a shampoo that allows gray hair to soak it all in. Pair it with your favorite conditioner. And if you're a blond, this shampoo can tone down brassiness — you want that brassiness in your attitude, not your hair!

What reviewers say:

This miracle in purple has received almost 15,000 five-star ratings on Amazon. "Other products turn my gray hair yellow," revealed one shopper. "This product keeps the hair white without the brassy yellow. I use it once or twice a week as a control with my other hair-care shampoos and conditioners. It works great."

This reviewer was ga-ga for the Purple, "What sets this purple shampoo apart is its sulfate-free formula. It's gentle yet effective, cleansing my hair without stripping it of moisture or color. My locks feel nourished and silky smooth after each wash, with no dryness or fading in sight. Embrace the power of purple and enjoy salon-worthy results with this exceptional shampoo!"

"The shampoo is great at moisturizing," pointed out this shopper. "To some people it smells too strong or like cologne, but I really like it. I recommend using it a few times to allow your hair to accept it. The first time I used it there wasn't much difference, but once I used it more and more, I started to see a big difference." And they also had a few tips. "I let it sit beyond the two minutes. Maybe more like 3-4 minutes. I use nice hot water so the hair cuticle opens and accepts the purple better. Then I use my regular conditioner and rinse with cool water. That seals the cuticle and locks in the moisture better."

And this satisfied customer wrote, "Love this purple shampoo! I love how it’s sulfate-free and purple for my blond hair. It always makes my hair soft and shiny without frizz, unlike other purple shampoos. They can leave my hair feeling a bit dry or coarse. Definitely recommend!"

L’Oréal Paris

L'Oreal Paris EverPure Purple Shampoo

$9$10Save $1

This shampoo is also vegan, so you'll not only look good, you'll do a little good for the world.

$9 at Amazon

If you have Amazon Prime, you’ll get free shipping, of course. Not yet a member? No problem. You can sign up for your free 30-day trial here. (And by the way, those without Prime still get free shipping on orders of $25 or more.)

The reviews quoted above reflect the most recent versions at the time of publication.

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