According to Our Data, This Is the Best Mother’s Day Gift

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Earlier this year, my brothers, dad, and I all huddled around for an important meeting. The subject of this meeting: gifts for our mom. All four of us have reached a place in our lives and careers where we can really splash out on her. Between my dad’s pension and our new, fancy jobs, we were ready to pull out all the stops. It seemed obvious to go for something in the jewelry department, but where would we start?

Well, lucky for me, the pressure was really on, because my fancy job in particular revolves around gifting. I dug into Esquire’s data (that I’m not sure I’m supposed to share, but I will anyway), and it turns out Gucci’s bracelets come out on top.

Trademark Bracelet with Heart Pendant

Interlocking G Heart Bracelet

Trademark Chain Bracelet with Charm

We recommend a lot of gifts for women, and for the past year these charm bracelets have been popular among our readers and buyers. I see the appeal. They’re not an insane amount of money (by jewelry and designer standards), yet these pieces feel luxe and special. Plus, they’re coming from a brand we all know and love. Mom will think it’s sweet. Your wife will wear it daily. Your girlfriend will be wowed. These bracelets can even work for a mother-in-law. Really, no matter which model or price point you choose, it’s a win-win.

So, this Mother’s Day, I'm telling every man on earth to keep it simple. Grab one of Gucci’s bracelets; she’ll be happier than if you tried to read her mind. Remember, the data doesn’t lie, and there’s a reason people are constantly buying one of these for their loved ones.

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