13 Black-Owned Fitness Brands To Shop Before Your Next Sweat Sesh
With every new day comes the inevitable promises to yourself that you’ll do an at-home workout, take longer walks with the dog or actually go on a hike for once. Trying to fit exercise into our daily lives can feel like a chore, which is why having something cute to wear while working out is oh-so important. Luckily, there are quite a few stylish Black-owned fitness brands available to shop these days. Whether it’s taking a walk to your favorite coffee shop or going on a run around the neighborhood (in which case, props to you…I could never), you’re going to want all the excuses to wear pieces from these seriously cute activewear brands.
From those who live to do yoga each morning to those who just like to lounge around the house in athleisure, anyone can justify treating themselves to a few articles of clothing from the incredible fitness brands we’ve rounded up below. If you’re anything like me, you understand just how important cute clothing can be when motivating yourself to get up and move a little. Exercising is much more fun when you like your outfit—so snag a cute fitness ensemble and support Black-owned businesses at the same time! It’s a no-brainer and a win/win situation.
The below brands offer everything from leggings and crop tops to sports bras and bike shorts, and you’ll definitely stand out compared the the other girls in your spin class wearing the same pair of basic black leggings on repeat. That said, even if you just end up wearing these to binge a new show on Netflix, you’ll at least look super cute doing so.
Keep reading to shop a few of our favorite pieces, from printed leggings to flirty skirts.
Our mission at STYLECASTER is to bring style to the people, and we only feature products we think you’ll love as much as we do. Please note that if you purchase something by clicking on a link within this story, we may receive a small commission of the sale.
Solely Fit
Made in Los Angeles, designer Stefania Uche Okolie’s Solely Fit offers sustainable activewear for strong women. Their materials are luxurious and their branding is on point, so I’m already a fan. Shop classic black activewear or their Dermis collection, which features shades of nude inspired by skin.
Beach Hours
Beach Hours is a Black-owned and woman-owned business dedicated to crafting incredible swimwear and activewear by hand. They offer tons of shorts, leggings and crop tops, but their full-length bodysuit is as trendy as it is practical for hitting the gym.
Melt Fit
Melt Fit is a Detroit-based, size-inclusive activewear range dedicated to fun prints and great fits in sizes up to 3XL. I’m a big fan of their Bedrock Collection, which includes five colorful leopard prints inspired by Wilma, Betty and the other Flintstones characters.
Aktive Fitness
Aktive Fitness is dedicated to helping women (and women of color especially) achieve a healthier lifestyle by creating accessible plans for keeping in shape. They also sell workout equipment and some seriously cute activewear—catch me in the “Gym Bae” Set at my next workout class. Oh, did I mention Beyoncé is a fan of the brand?
CultureFit Clothing
The founders of CultureFit Clothing represent their West African culture through all the gorgeous pieces on the site. You can find everything you need for your workout—from bras and tops to leggings and even yoga mats. Go ahead and stock up on a few of their oh-so-pretty printed activewear pieces.
ZigZag Capris: Purple Ankara $44.99
PRU Apparel
Bold colors and patterns abound in PRU Apparel‘s activewear collection. Whether you’re in the market for some seriously cute workout shorts or a crop top that’s both stylish and functional, you’re sure to find it on this brand’s site. This one-shoulder sports bra is made for that workout you wanted to film for TikTok.
Eneke Lightweight Sports Bra $60
Glamourina
Glamourina‘s activewear collections are fashion meets function meets size-inclusivity. We love to see it! Available in swoon-worthy patterns and sizes small to 4X, there’s so much to love about this brand. Glamourina is not only Black-owned and woman-owned, but the brand’s top priority is to put women of color first. This medium-support sports bra is the ray of sunshine your workout wardrobe needs.
Yema
Not all activewear is made for high-performance—some is made for looking cool and athletic. Yema’s athleisure collection is beyond anything you’ve seen before. With bright and fun designs and styles (like these orange track pants) that will definitely make you stand out in a crowd, Yema is a must-shop brand for all you sporty street style fans.
EleVen By Venus Williams
Calling all tennis players! EleVen by Venus Williams is the brand you don’t want to pass up. If you’re not a tennis player, though, you can still shop. Williams’ brand is chock-full of all types of workout ensembles. Whether you wear these looks on the court, on a run or on the couch, your look is Olympian-approved. I have my eyes on these pink leggings with the cutest crossover waistband.
Eagle Pose Legging In Pink Tie Dye $89
Kemetic Knowledge
Before ancient Egypt was actually called Egypt, the land was known as Kemet—and the people who lived there are the oft-forgotten originators of much of today’s knowledge. Kemetic Knowledge isn’t just an activewear brand; it also pays homage to Africa’s historical importance by honoring it through their branding. These red leggings have a super high rise for a cute-meets-functional look.
Rose GOD | DES Leggings $53.99
Full Court
Full Court is an independent activewear brand started by Marguerite Wade. While the brand originally started as tennis-wear, intending to be a solution to the lackluster options available for women at the time, it’s now become a full-blown sportswear brand full of moisture-wicking, fashion-forward pieces. This perfect pink tank is a workout wardrobe staple.
Racerback Tank In Mauvey Pink $55
Lornah Sports
Lornah Sports began as the vision of Lornah Kiplagat. Her goal was to create an activewear and running brand inspired by Africa—and boy, did she do her dream justice. With gorgeous African-inspired patterns on leggings, tops, jackets and more, you’re definitely want to check out all that Lornah Sports has to offer.
Dope Fit Chick
Dope Fit Chick is first and foremost a brand that motivates women to achieve their fitness goals—but they also sell some very cute merch. Your next workout can be accented by a seriously adorable cropped sweatshirt, t-shirt or even some comfy cotton leggings. Each piece is perfect for exercising or lounging around the house post-sweat sesh.
FIT Leggings in Gold (were $30) $26
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