8 Best Pillows at Target, No Matter Your Sleeping Position
When’s the last time you replaced your pillows? If you ever wake up with a stiff neck, aching back, or any other ailment that you went to bed without, chances are you slept funny and that your pillow could be to blame. When we think of our sleep situations, we don’t automatically consider an upgrade. Mattresses and linens can be expensive, but something that you can easily replace is a pillow. Target has so many pillows that are affordable, high-quality, and can actually help improve your sleep health.
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“Choosing a pillow largely depends on an individual’s sleeping position, as it serves to maintain the correct alignment of the neck and spine,” says Danielle Kelvas, MD, chief medical advisor at Sleepline. In general, you should keep support level, firmness level, material, size, and care requirements in mind as shopping for a pillow.
Here are our picks for eight best pillows you can shop at Target:
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Best Body Pillow: Casaluna Memory Foam & Down Alternative Body Pillow
Best Memory Foam Pillow: Casaluna Memory Foam & Down Alternative Bed Pillow
Best Cooling Pillow: The Casper Essential Cooling Pillow
Best Pillow for Stomach Sleepers: Down & Feather Blend Firm Bed Pillow – Threshold™
Best for Back Sleepers: Euro Down Blend Pillow
Best for Side Sleepers: Molecule Gel Memory Foam Pillows
Best Overall Pillow: Machine Washable Medium Down Alternative Pillow
Best No Frills Quality Pillow: Standard/Queen Overfilled Plush Bed Pillow
Best Body Pillow: Casaluna Memory Foam & Down Alternative Body Pillow
Those who sleep on their sides may benefit from improving their total-body alignment with a body-length pillow that they can hold onto, and that can fit between their legs.
This pillow is made with a down alternative, so it’s hypoallergenic, and it’s made with memory foam so it always retains its shape, yet forms to the contours of your body as you sleep with it. One reviewer wrote, “I have tried many body pillows and this one is amazing. If it loses its shape you just shake it around.”
Pros: Down alternative, memory foam
Cons: A little on the expensive side.
Casaluna Memory Foam & Down Alternative Body Pillow
$40
Best Memory Foam Pillow: Casaluna Memory Foam & Down Alternative Bed Pillow
Memory foam pillows are known for keeping their shape and provides gentle support that works for all sleeping positions. The best part about this pillow is that it’s machine washable and has a removable cover that makes it easy to clean in a pinch.
One reviewer wrote, “Our search for the perfect pillows is over! I haven’t added up the total in what we’ve spent on pillows in the last year but I’m sure it’s ridiculous! I took a chance on these after feeling them inside the package. After the 1st night we were hooked!”
Pros: Down alternative, affordable, hypoallergenic
Cons: Some reviewers say it’s too thick. If you prefer a flatter pillow, this may not be for you.
$35
Best Cooling Pillow: The Casper Essential Cooling Pillow
Hot sleepers, I feel you! I run hot during the day and sleep hot at night. If you’re in the market for a cooling pillow, look for one that has a cover made from breathable fabric like this one, which allows air flow to come in and out of the pillow as you sleep. This one is made from a polyester, polyethylene blend.
One reviewer wrote that this pillow “really does stay cool and keep you from overheating,” which makes it a win for any hot sleeper.
“Its unique, pillow-in-pillow design provides both support and softness,” says Dr. Kelvas. “The gusset guarantees proper loft for maximum neck comfort.”
Pros: Breathable, keeps its shape
Cons: A bit on the expensive side
The Casper Essential Cooling Pillow
$50
Best Pillow for Stomach Sleepers: Down & Feather Blend Firm Bed Pillow – Threshold™
Stomach sleepers may like to sleep with down pillows, since they’re flatter or a down and feather mix like this pillow from Threshold. Be aware that if you purchase a down pillow, they will be slightly more expensive than down alternatives. If you sleep in your makeup, this could be a great pillow choice for you, since it features a stain-release, hypoallergenic cover
Pros: The blend material will help you save money in the price, stain release cover, hypoallergenic
Cons: Slightly more expensive than a standard pillow, runs hot at night due to the down feathers that trap heat.
Down & Feather Blend Firm Bed Pillow – Threshold™
$30
Best for Back Sleepers: Euro Down Blend Pillow
Casaluna is Target’s in-house brand for all things sleep, and it’s a great place to start if you want to refresh your bedroom with affordable, high-quality options.
If you’ve ever waken up sweating, you know there’s nothing more frustrating or annoying. But this pillow has a moisture-wicking cover that’ll keep you cool, even if you get a little hot in the middle of the night. It has firm density, which makes it ideal for any back sleeper who wants to feel supported underneath their neck as they rest the pressure of their head into the pillow.
One reviewer called these pillows the best ever, saying, “Best bed pillow ever! This bed pillow is huge and so soft and fluffy. We need two – three pillows for every bedroom now. Good quality and it doesn’t go flat quick. Definitely worth buying. You won’t regret it!”
Pros: Firm, moisture-wicking, stain-release fabric
Cons: Square shaped, which might look or feel funny as you sleep
Casaluna Euro Down Blend Pillow
$40
Best for Side Sleepers: Molecule Gel Memory Foam Pillows
Grabbing a two-pack is a great way to save money when refreshing your bedding. This two-pack is just $30. If you’re a side sleeper, look for pillows that have a mid-density and aren’t too flat. This one certainly fits the bill, since it’s filled with Molecule gel memory foam that you can actually take out and remove, depending on how you want your pillow to feel and how much support you need.
The gel memory foam is breathable and allows air flow to come in and out of the pillow as you sleep.
Pros: affordable two-pack, customizable gel memory foam inside that you can add or remove
Cons: Some reviewers said these pillows flattened out over time.
Molecule Gel Memory Foam Pillows- 2 pack
$30
Best Overall Pillow: Machine Washable Medium Down Alternative Pillow
This down alternative pillow is designed for all sleeping positions, making it a top pillow overall. Since it’s filled with a down alternative, the pillow is breathable and lightweight. The outer shell is also made from 100 percent cotton, which adds to the breathability and ensures it’s machine washable for easy cleaning over time.
One reviewer, who is a hybrid stomach and side sleeper raved that it’s the “perfect amount of stiffness and comfort.”
Pros: Machine washable, breathable
Cons: Some reviewers say it flattens out easily
Casaluna Machine Washable Down Alternative Pillow
$30
Best No Frills Quality Pillow: Standard/Queen Overfilled Plush Bed Pillow
Don’t let the extremely affordable price fool you. These are the pillows I picked up when I got my first apartment out of college and let me tell you, they are firm, durable, and hold their shape. And somehow they are only $7.
This pillow even features a hypoallergenic microfiber exterior and an overfilled, plush interior. One reviewer noted that it’s also great for sham coverings, saying, “I was looking for an overstuffed pillow to fill out my shams and this pillow is perfect! I was previously using two pillows to accomplish the same effect this pillow had. Highly recommend!”
Pros: extremely affordable, holds shape
Cons: Not made out of memory foam, so may flatten out over time
Standard/Queen Overfilled Plush Bed Pillow
$7
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