I hate to be the bearer of bad news, but if you highlight your hair at home, get it dyed at the salon, blow-dry it regularly, love to create waves and curls with hot rollers or a curling iron, or even just detangle it too aggressively, your hair is probably damaged as hell. And unless you're planning to chop all your hair off and start fresh, your only hope of getting your hair healthy and strong again is with the right products—starting with a damage-repairing shampoo.
According to hairstylists Bridget Kinney, Kimberly Cannon, and Sierra Kener, a repairing shampoo is one of the most important tools in your arsenal. Says Boston-based stylist Kinney, "It's important to use a shampoo to help add moisture and strengthen damaged hair" by looking for products that add protein. Because you're constantly adding potential damage—"styling, the sun, improper brushing, hairstyles, and ingredients in products," explains LA-based stylist Kener—you may need a damage-repairing shampoo more often than you think.
To help you find the right one for your hair type and texture, I've rounded up the 17 best shampoos for damaged hair that'll take your frayed, straw-like hair and give it epic softness and shine. Here's a sneak peek at all the options:
Our top picks for the best shampoos for damaged hair of 2023:
Keep scrolling for the full list of the best shampoos for damaged hair, plus the most important things to keep in mind when shopping for a new shampoo.