7 Black-Owned Sneaker Brands To Obsess Over—& Why The Industry Needs More

Maggie Griswold

If we asked you to list a few sneaker brands, you’d likely start with names like Nike, Adidas, New Balance and even Converse. There are so many incredible shoe brands that sell sneakers, but none of the biggest names are Black-owned. The brands that the most popular athletes, celebrities and influencers wear aren’t owned by Black folks—even though these shoes have been marketed toward the Black community (and especially Black athletes) for years. In fact, Black-owned sneaker brands are hard to find even if you do search for them.

Of course, you might be wondering about Kanye West’s brand Yeezy. Isn’t that Black-owned? Well, kind of. According to Business Insider,...

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