4th of July sales 2023 — best deals to expect
Summer will officially start in a few days. That means 4th of July sales 2023 are right around the corner. While the 4th of July isn't as big as say Memorial Day or Labor Day, it's still a great opportunity to save on appliances, home items, 4K TVs, or any other major purchases you need to make.
Like any retail holiday, it's also a great time for surprise deals. For instance, right now the newly announced MacBook Air 15-inch is $100 off at Amazon. It was $50 off during preorder, so the fact that Amazon has now upped the discount to $100 is very encouraging. I don't foresee this getting significantly cheaper in the near future, so this is one 4th of July sale I'd recommend getting now (if the MacBook Air 15 is on your shortlist).
One thing to note is that Prime Day will likely be celebrated shortly after the 4th of July. So if you're shopping specifically for Amazon hardware, such as a Fire TV, we recommend you hold off until Amazon's event. Otherwise, 4th of July sales offer broader and steeper discounts as its a retail holiday where various stores participate, not just Amazon.
In terms of the deals themselves, TVs and home appliances tend to see the biggest price drops. If you're shopping for a new bed, 4th of July mattress sales will also take hundreds of dollars off our favorite beds from the likes of Nectar, Purple, Saatva, and more. While it's true that you can find mattress deals on any given day of the month, 4th of July deals tend to offer bigger discounts than your typical summer sale.
That said, we understand that households are trying to watch their monthly expenses. So we're listing the best 4th of July sales on devices that we've tested, recommend, or offer the best value. Likewise, each 4th of July sale we list will be price checked, analyzed against that item's price history, and highlighted only if it's a good deal. Make sure to bookmark this page as we list the best early 4th of July sales for 2023 along with tips on how to find the best deals.
Best sales ahead of 4th of July
Home
Instant Pot Pro Pressure Cooker (6QT): was $169 now $149 @ Amazon
The Instant Pot Pro is everything you need from a pressure cooker. In our Instant Pot Pro Cooker review, we praised this device for its 28 cooking programs, ease of use, and premium design. The only thing it's missing is an air fryer function. Note: It was $20 cheaper on Memorial Day, but could still drop in price in the coming days. View Deal
Dyson V8 Origin Plus: was $419 now $279 @ Walmart
The V8 Origin Plus is lightweight, versatile, and can run for up to 40 minutes straight. It features an advanced HEPA filtration system that captures pet allergens and fine dust, expelling cleaner air while you clean. Note: It was $30 cheaper on Memorial Day, but this is the cheapest current price. By comparison, Amazon sells it for $318.View Deal
DreamCloud Hybrid Mattress: was $839 now $499 @ DreamCloud
Cheaper than Black Friday! The 14-inch DreamCloud mattress is one of the tallest beds we've reviewed. It features five layers that offer firm, responsive support as well as soft cushioning. In our DreamCloud mattress review, we said it's a great bed for just about anyone, but it especially shines for those suffering from hip or lower back pain. As part of its flash sale — you can get the DreamCloud Hybrid mattress twin for $499 (was $839) or the queen for $799 (was $1,332). The mattress comes with free shipping, free returns, and a 365-night home trial. View Deal
Gozney Roccbox Pizza Oven: was $499 now $399 @ Amazon
The Roccbox Pizza Oven is one of the best outdoor pizza ovens you can buy. In our Gozney Roccbox review, we loved its modern aesthetic and its ability to perfectly char pizza in minutes. It includes a propane gas burner, but can also be fueled by wood. (Detachable wood burner sold separately). The oven features a built-in thermometer, retractable legs, and includes a professional grade pizza peel. Rarely on sale, it's $100 off at Amazon or direct via Gozney.View Deal
Char-Broil Grill sale: deals from $147 @ Amazon
Barbecue season is officially here and Amazon is knocking from $50 to $250 off select Char-Broil grills. The sale includes propane grills, electric grills, and smokers. Grilling accessories are also on sale, so even if you don't need a new grill — there's something for everyone in this sale. After discount, prices start as low as $95, which is $50 cheaper than the starting prices we saw in May.View Deal
Tech
MacBook Air 15 (M2/256GB): was $1,299 now $1,199 @ Amazon
Save 100! Announced at WWDC 2023, Apple's biggest MacBook Air features a large 15.3-inch Liquid Retina display (2880 x 1864), Apple's M2 chip w/ 10-core GPU, 8GB of RAM, 256GB SSD, 1080p FaceTime camera, four-speaker system with Spatial Audio, and MagSafe charging. Amazon is taking $100 off, which is one of the best and fastest discounts we've seen on a new Apple device. View Deal
Roku TV 55" Plus Series 4K QLED TV: was $499 now $399 @ Best Buy
Editor's Choice! The Roku Plus Series is an outstanding value. In our Roku Plus Series 4K QLED TV review, we said it offers a great smart interface, HDR color, and excellent sound at an affordable price. It features a QLED screen along with full array local dimming. You also get Dolby Vision/HDR 10 Plus/HLG support, Apple HomeKit/Alexa/Google Assistant support, and four HDMI ports. Gamers take note that while it's reliable for casual play, you only get a 60Hz screen and no HDMI 2.1 support. View Deal
Google Pixel 7a: was $499 now $449 @ Best Buy
Free $50 gift card! Best Buy is knocking $50 off all Pixel 7a purchases. (You'll need to activate your phone during checkout to get this deal). Plus, you'll get a free $50 Best Buy eGift card. The phone features a 6.1-inch OLED (2400 x 1080) 90Hz display, Tensor G2 CPU, 8GB of RAM, and 128GB of storage. You also get a 64MP (f/1.89) main camera lens, 13MP (f/2.2) ultrawide lens, and a 13MP (f/2.2) front camera. In our Google Pixel 7a review, we said Google's new phone offers the most premium features out of any budget phone for your money.View Deal
MSI Cyborg 15 w/ RTX 4060: was $1,099 now $899 @ Best Buy
We named the MSI Cyborg 15 one of the best gaming laptops you can buy. It features a 15.6-inch 1080p 144Hz LCD, Core i7-12650H CPU, 8GB of RAM, 512GB SSD, and an RTX 4060 GPU with 8GB of RAM. You might not be able to crank the settings all the way up on the latest games, but if you play at medium and high settings at 1080p, you're going to have an enjoyable gaming experience. We also found the machine was great for everyday productivity. It's now $200 off.View Deal
LG C2 48" OLED 4K TV: was $1,299 now $888 @ Amazon
We named this stunning television the best TV of 2023. It combines exceptional picture-quality with a slick design. It's also ideal for gamers with a 120Hz refresh rate and offers all easy access to all the streaming services you could need. All sizes are on sale, but the 48-inch model just got an additional price cut in cart. By comparison, Best Buy offers it for $899.View Deal
How to find the best 4th of July sales in 2023
As with all holidays, Independence Day will be filled with both good and bad deals. But with a little due diligence, it's possible to find the best 4th of July sales on the items you want. Here are our tips and guide to finding the best deals during the 4th of July.
Always comparison shop: Practically every retailer offers 4th of July sales. As a result, we recommend that you always comparison shop — no matter what you're buying. If you're shopping for a new 4K TV, look at deals from Best Buy, Amazon, and Walmart. If you're in the market for new kitchen appliances, check out Kohl's, Amazon, Home Depot, and Lowe's. That way you'll see who has the lowest price on the item(s) you want.
Use price tracking tools to weed out fake deals: Shoppers have an arsenal of tools to help them weed out bad 4th of July sales. One of our favorites is CamelCamelCamel. Although it only works on Amazon, it can give you the price history on just about any item sold on Amazon. We find it especially helpful for tech items like iPads, 4K TVs, and more.
Beware fake reviews: It's something every shopper does: We find something we want to buy and we google reviews for that item. However, shoppers should be very cautious with the reviews they read because there are a lot of fake or paid for user reviews out there. So if you're spotted a few 4th of July sales you're intent on buying, make sure you do your homework and rely on reviews from multiple users and not just users who leave glowing reviews.
Prime Day vs. 4th of July sales
4th of July sales are a great opportunity to save money. However, we still don't know when is Amazon Prime Day, so shoppers may be wondering what holiday will offer the better sales. It's worth remembering that Prime Day deals come from Amazon only, whereas practically every retailer will offer 4th of July sales. If you're looking for a new Fire TV or new Echo, we strongly recommend you wait till Prime Day to make your purchase. Otherwise, rest assured that you're likely getting the better bargain on Independence Day.
