The 34 Most Memorable Ad Campaigns of 2022
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We narrowed down the best of the best.
As the year comes to a close, it's time to look back on the most memorable ad campaigns from our favorite brands.
Many looked to their regular muses and ambassadors (see: Harry and Gucci, Kristen and Chanel, Rosé and Saint Laurent). Others opted for more headline-making surprise appearances: Linda Evangelista made her return to modeling for the 25th anniversary of the famed Fendi Baguette, while Winona Ryder reunited with Marc Jacobs 21 years after she was arrested for shoplifting the brand (just to name a couple of the instantly iconic moments).
In addition to comebacks, we also had first-time models, like Tom Holland making his debut for Prada at the top of the year, Doja Cat getting flexible for Heaven and Mick Fleetwood befriending a psychedelic-appearing frog for Pleasing.
Scroll below to discover the rest of the 2022 campaigns we deemed the best of the best.
Photo: Courtesy of Prada
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