The 20 Best Sites for Womenswear: A Guide to Shopping Online
If you purchase an independently reviewed product or service through a link on our website, Rolling Stone may receive an affiliate commission.
The fashion market is constantly shifting. Trends come and go in the blink of an eye, and quality standards seem to change constantly. More importantly, shoppers consistently look for representation and inclusivity in their brands, recognizing the power their money holds when spent in the right places.
More from Rolling Stone
The Masters Livestream 2024: How to Watch the Golf Tournament Without Cable
Stagecoach 2024: How to Find Last-Minute Tickets and Weekend Passes to the Country Music Fest
The Best Brooks Deals on Marathon Running Shoes, Athletic Fits, and More
With newer brands entering our feeds daily and calling for attention, it’s hard to know where to look anymore for products worth it. Below, we’ve outlined tried-and-true brands that feel on point, whether it’s their high-quality leathers we know won’t disappoint or retailers that sell a range of sizes. If you’re looking to shop for womenswear, these brands will have exactly what you’re looking for.
What Are the Best Online Clothing Stores for Women?
It’s not rash to say when it comes to shopping, you’re allowed to be picky. Put your money behind brands you truly support. The best womenswear retailers believe in transparency and want you to know exactly what you’re paying for.
They offer user reviews that give you in-depth knowledge of other customer experiences, and they come in a range of sizes and colors that allow you to choose the perfect fit and look for you. Finally, they have prices for the budget-friendly shopper and the frivolous consumer. We’re consistently buying from these types of stores repeatedly, which is why you should too.
Check out our list below, along with recommendations of products with reviews from each site worth shopping.
1. Amazon’s The Drop
Over the last few years, Amazon’s The Drop has become a go-to destination for stylish clothing in the sizing you need and can’t find anywhere else. From this season’s biggest trends to the everyday staples that will last years in your closet, it’s an excellent destination for fashion-forward selections. Amazon also has a “try before you buy” feature that gives Prime members a 7-day trial before you commit to the purchase. Perfect for those items you’re just not sure about but love how stylish they look online.
Product with Promising Customer Feedback: The Drop Avery Square Toe High-Heeled Sandal $54.90 (Currently available in women’s 5-13 and 38 colors)
“These are my favorite heels. For me, they’re so comfortable. I can walk in them, dance in them, stand in them and my feet/ankles don’t hurt. They’re cute, can go with any outfit, and they’re not too high of a heel which is part of why they’re so comfortable. I also bought white ones for outfits that I wanted white heels for, I plan on getting more colors.” —Sandra, Gil and Jessica
2. Nordstrom
Nordstrom is a great single destination for whatever stylish selections you need. Superb for head-to-toe looks, statement jewelry, and office attire like dress pants and grown-up sweaters, it’s a worthy place to do a complete wardrobe spruce-up. They also carry a wide range of brands, from luxury like Gucci, Tom Ford, and Saint Laurent, to staples you know and love like Adidas and Nike. Shipping and returns are free, great for those who are looking for the perfect fit.
Product with Promising Customer Feedback: Open Edit Relaxed Fit Blazer, now $59.63 $79.50 (Currently available in women’s XS-XL and five colors)
“Closet staple. Love! This blazer can be worn multiple ways. Not too heavy, comfortable and slightly oversized which I like a lot. It hits at my upper thigh (I’m 5’6) and doesn’t make me look broad. If you’re considering purchasing go for it.” —Kchin
3. Everlane
Everlane has quickly made a name for itself as a go-to for essentials, and as the brand develops more sustainable ways for production, they’re geared for a strong future. Think well-fitted jeans, classic outerwear, tees, and Oxford shirts — all reasonably priced and some made from recycled plastics (their direct-to-consumer model means Everlane can charge us less).
Product with Promising Customer Feedback: The Organic Cotton Box-Cut Tee, $30 (Currently available in women’s XXS-XXXL and 14 colors)
“I bought one of these tees on sale for $20, then I came back a couple of months later to take advantage of the 3 for $60 deal because I was wearing the first shirt so often. Now I can wear it four times a week! It’s the perfect length if you don’t want to be wearing something that’s a straight up crop top, but do prefer a shorter hem to wear with high waisted pants. It’s a perfect front-tuck length, holds up great, washes well, and is super comfy. These shirts are the new workhorse of my wardrobe. I have the pocket version in black, clay, and white plus the no pocket tee in white, and they all fit similarly, with no need for an undershirt with the white tees. They’re clean and classic, and I am obsessed.” —AshleyB
4. Dr. Martens
Dr. Martens have long been a mainstay in the fashion and music world, not to mention, as well as in our editors’ closets. With their durable yet polished look we’ve seen modern upgrades to their classic styles, but at the core remains the brand’s functional and reliable approach to design. No matter the activity, or season for that matter, there’s a pair of Dr. Martens to suit every situation and style aesthetic.
Product with Promising Customer Feedback: Jadon III Boot Pisa Leather Platforms, $210 (Currently available in women’s 5–12 and six colors)
“This is the fourth or maybe fifth pair of Docs I have worn. Still beautifully crafted and fit is perfect. Decided these may be my last pair but they will comfortably take me the distance!” —Deb G.
5. H&M
H&M has stepped up their game over the last few years. From elevated material to design collabs, they’ve become a great, affordable destination for clothing. However, perhaps the best reason to shop for their products is for staples in a range of sizes, which will have longevity in your closet.
Product with Promising Customer Feedback: Wide-leg Pants, $37.99 (Currently available in women’s 0-20 and four colors)
“I love it to express how I feel when I dress up! I know I look great wearing these pants, doesn’t fade in color, fast to dry too, and easy to steam when I am in a rush! These pants make look extra fashionable and beautiful! Love H&M clothing!” —Anonymous
6. Madewell
Madewell is a well-known brand, noted most for their elevated, high-quality basics. From bags, shoes, and apparel, they have become a one-stop shop for your necessities. They also offer size-inclusive products, meaning that the top you’ve been eyeing for months is available in a wide range of sizes and not just catered to a specific demo.
Product with Promising Customer Feedback: The Curvy ’90s Straight Jean, $128 (Currently available in women’s 23-33, 14W-28W and five colors)
“I’ve never had a pair of black denim that hasn’t had an odd smell or a plastic-y feel to it, but these jeans are just as good as other Madewell denim I’ve purchased. They’re smooth, soft, and have the perfect amount of stretch. The legs were a little wider than I was expecting but because I tend to roll my jeans up a cuff or two, they actually look perfect. Would purchase this pair again!” —MeganJK
7. Girlfriend Collective
If you believe in ethical manufacturing and recycled materials, then you’ll probably align most with Girlfriend Collective. The health and wellness brand is transparent about who they are and who makes the clothes, on top of coming in a multitude of shapes and sizes to suit your curves. Why do they operate this way? Because like you, they care.
Product with Promising Customer Feedback: Paloma Racerback Dress, $88 (Currently available in women’s XXS-6XL)
“I’ve worn this dress nearly every day since the moment I got it! It’s so comfy and easy to layer. Probably my favorite piece from Girlfriend!” —Frances K.
8. Anthropologie
Everyone knows Anthropologie’s boho-chic styles and trendy pieces, but the products have gotten better and better, now showcasing a range of trends and staples. They’ve become an excellent destination for those memorable looks you need for special occasions.
Product with Promising Customer Feedback: The Carys Mock-Neck Sweater by Maeve, $98 (Currently available in women’s XXS-1X and four prints)
“I own this in four different colors/prints. I’ve received several compliments on the pink star print as it can be worn dressy and casual.” —KimB
9. Walmart
Walmart seems to be leveling up year after year. Apart from their continued collaborations with designers like Brandon Maxwell, they now offer a wide variety of designer labels online like Michael Kors, Coach, and even Gucci.
Product with Promising Customer Feedback: Scoop Buckle Slide Sandals, $30 (Currently available in women’s 6-11 and four colors)
“These shoes are fantastic and super inexpensive! May purchase in additional colors. I purchased black “linen” with tortoise buckle. They go with nearly everything, are comfortable and SUPER cute! Highly recommend:) I purchased size 8 which is my typical size. I will say, the buckle is just for show, but I wish I could tighten it a bit.” —Cari
10. Levi’s
Levi’s invented jeans in 1873 and still dominates the market. Everyone seems to own a pair — no matter their bank account, lifestyle, or sense of fashion. The classic 501s are the Levi’s to get, showcasing a straight fit that’s neither too baggy nor too skinny.
Product with Promising Customer Feedback: 501 ‘90s Jeans, $98 (Currently available in women’s 23-34 and 11 washes)
“I love these jeans!! They’re so versatile, comfy, but since they’re a darker shade I can also dress them up a little if needed. just the best fit – I love this style and I’m trying to restrain myself from buying more 501 90s lol” —gr
11. Target
Target has always been at the forefront of vocalizing its ideals for human rights, and when it comes to its fashion products, the philanthropic efforts don’t stop. Whether it’s democratizing luxe goods for the average shopper or partnering with designers to support non-profits, Target is a great destination for those who love to shop and give back.
Product with Promising Customer Feedback: Ruched Front Maxi Slip Dress, $28 (Currently available in women’s XS-4X and three colors)
“This dress is so pretty and flattering!! I’ve been wanting a cute floral dress for spring/summer and I was so happy to find this one. It fits perfectly! It also has a lining which I am very happy with since it’s such a light color” —Avery
12. J.Crew
J.Crew is an American staple in apparel. Even after the legacy of creative director Jenna Lyons, the company has continued to grow and elevate its product selection. It’s also an excellent place for size-inclusive clothing; almost all of its products are offered in a vast range of sizing for every body type.
Product with Promising Customer Feedback: High-Rise Denim Short, $89.50 (Currently available in 23-37)
“I have three pairs of these high-rise shorts in different washes and love them! The fit is perfect. Love the rise and that they are longer than other brands, but not “mom” looking. Please make some of these in black!!!” —Britt
13. Coach
Though Coach has entered the ready-to-wear space, its handbags remain some of the most sought-after products on the market. The quality of leather for the price is astounding, and with Stuart Vevers at the helm, it seems the brand is only improving.
Product with Promising Customer Feedback: Tabby Shoulder Bag 26, $450
“I cannot say enough good things about this bag! It’s not too big or small. You can fit all of the essentials but you can’t overstuff it. I wear mine every day and it goes with anything!” —Mel
14. Savage x Fenty
If there is one thing Rihanna is known for the most, it’s inclusivity. From makeup to clothing, everything is lensed with absolute certainty that there is a product for you. When it comes to Savage x Fenty, it’s no different. The wide range of products and sizing means no matter what you are looking for, you’ll find exactly what you need — with the Rihanna stamp of approval for good measure.
Product with Promising Customer Feedback: Locked & Lifted High-Waist Legging, $84.95 (Currently available in XS-4X)
“The strength of this fabric and high waist is flattering and comfortable. Combined with its matching sports bra everything is smoothed and secured. A brisk walk is the right intensity for me in these tights. I was gifted this item for an honest review.” —Tina
15. Abercrombie & Fitch
Abercrombie & Fitch has made a quiet comeback, and their remix of streetwear geared towards stylish young professionals seems relevant now more than ever. The retailer pumps out shockingly good off-duty basics, polos, and jeans without the gauch logomania.
Product with Promising Customer Feedback: High Rise 90s Relaxed Jean, $90 (Currently available in women’s 23-37)
“Love these jeans – I’m an older millennial with a small waist and bigger thighs. 5’4″, usually a size 6/28 jeans. Took these in a 28 short.” —DBNYC
16. GAP
GAP remains one of the most shopped retail sites in the world. Their elevated basics and low costs make them an accessible destination for staples, and the chic transition in styling and silhouette feels quite fashion-forward.
Product with Promising Customer Feedback: 100% Linen Boyfriend Shirt, $44 (Currently available in women’s XXS-XXL and 12 colors)
“Liked this shirt so much bought in several colors. Great addition to my wardrobe..” —Gap Customer
17. Skims
Kim Kardashian made headways when she launched Skims back in 2019. Finally, an underwear and shapewear company had entered the market with options for every body in every shade. Even better, her products have developed a cult following that supports the goals of the company and the product.
Product with Promising Customer Feedback: Square Neck Bodysuit, $60 (Currently available in XXS-4X and 17 colors)
“This is, by far, my favorite SKIMS product. I’m actually wearing it right now. I think it is super comfy and soft. I recommend going either true-to-size or one size bigger. I’m usually a medium, but I got a large because it’s more comfortable.” —Monica L.
18. Banana Republic
Banana Republic‘s rebrand, which started back in 2021, has drawn some much-needed attention back to the retail behemoth, followed by a collaboration in 2023 with world-renowned designer Peter Do which solidified brand appeal. They’re the perfect destination for lux basics inspired by the runways at a fraction of the cost.
Product with Promising Customer Feedback: Nezho Merino Turtleneck Sweater, $90 (Currently available in women’s XXS-XL and three colors)
“I purchased this in black and will be back for additional colors. The green is very pretty as well! I like the quality of this. It feels more expensive than it is. I’m between S and M and went with an M and it’s great.” —Anonymous
19. Lululemon
Lululemon has become much more than a store for yoga pants. The activewear brand now makes some of the best workout shorts, tops, and athleisure pants on the market, boasting premium materials and serious comfort.
Product with Promising Customer Feedback: Wundermost Ultra-Soft Nulu Scoop-Neck Cropped Tank (Currently available in women’s XS-1X and four colors)
“Purchased 8 of these for my daily shirts, took all my other shirts to consignment. Favourite top and doesn’t irritate my skin. Like other reviewers said, I also suggest to size up 1 size minimum.” —ilovejackets
20. Adidas
Adidas is home to some amazing athletic and casual wear. However, what seems to be catching everyone’s attention are their sneakers. From classics like the Shell Toe Superstars to new renditions on the Samba, this is a great place for your sneaker and athletic needs.
Product with Promising Customer Feedback: Samba OGs (Currently available in women’s 5-15 and 18 colors)
“Very comfy and goes with most things. Very neat and tidy looking and very good for size and width.” —JORD4
How Rolling Stone Editors Make Their Fashion Selections
Style is incredibly subjective. That is why we take care in choosing the clothing, shoes, handbags, and jewelry that we present to our readers. While we review trends to showcase fashion-forward selections, we also rely on promising customer feedback or first-hand experience with the products and brands. The result is a carefully considered shopping list with you in mind.
Pride yourself on shopping only the best selections when it comes to fashion? Us too. We are tastemakers dedicated to bringing you the finest in clothing, shoes, and accessories. Shop like a Rolling Stone editor and check out more of our recommendations. Customer reviews have been edited for length and clarity, and size availability is posted at the time of publication.
Best of Rolling Stone
