30 Black-Owned Skincare Brands to Support Now and Forever
Do you remember how good it felt when you first saw a makeup brand with an expansive foundation or concealer shade range that extended beyond "toasted almond" and "mocha?" Long before 40 shades became the gold standard, Black founders were the only ones meeting the oft-overlooked needs of our community. They were the only ones with shade ranges, white cast-free sunscreens, and a catalog to define “nude.” Shopping for skincare may be a time-consuming, expensive process, but supporting smaller brands that prioritize natural ingredients and melanin-rich skin makes the process even simpler.
If you're in the mood to spend some coins, keep scrolling for 30 skincare brands to shop.
(Richard Bord)In a beauty industry that too often fails to cater to Black people, many have taken matters into their own hands by starting companies themselves.
