14 Black-Owned Lifestyle Brands You Need to Know About
Where you choose to spend your money speaks volumes. As the fight to dismantle systemic racism continues, many people are choosing to donate to causes like the Black Lives Matter movement, NAACP Legal Defense and Educational Fund and community bail funds. But as home decor and interior design fanatics, we recommend taking your support of the Black community a step further by shopping Black-owned businesses.
Need some new candles to help you unwind? Kintsugi Candle Co. has you covered. For healing crystals that help you manifest your dreams (or just look gorgeous on a shelf), Chakra Zulu is the move. Maybe you’re upgrading your living room and want to jazz up your space with some beautiful pillows from Rochelle Porter Designs, linens from Linoto or wall art from Don’t Sleep Interiors. Whatever it is that you’d like to buy, there’s a pretty good chance you can find a stylish Black-owned business to support while doing so.
More from StyleCaster
If you’re in the mood to shop for clothes or accessories, check out our list of Black-owned fashion brands that are sure to pique your interest. Even if you’re trying to save money and don’t plan on shopping at all, don’t fret. Following small businesses on social media, liking their posts and sharing them with friends is another amazing way to show support. It isn’t all about placing orders!
With that, read on for our list of 14 Black-owned businesses you most definitely need to know about.
Click here to read the full article.
A previous version of this article appeared in 2020. Our mission at STYLECASTER is to bring style to the people, and we only feature products we think you’ll love as much as we do. Please note that if you purchase something by clicking on a link within this story, we may receive a small commission of the sale.
Be Rooted 2023-24 Monthly/Weekly Academic Planner
$15.99
Be Rooted
Looking for a gorgeous planner for the upcoming year, some drinkware, or perhaps a gift for a friend? You’ll want to check out Be Rooted in Target’s Black-owned or founded hub. Their products feature rich illustrations celebrating the beauty and strength of Black women.
Prosperity Quilt & Sham Set Black/White
$89.99+
Jungalow by Justina Blakeney
When Target collabed with New York Times bestseller and IG famous interior designer Justina Blakeney for her Jungalow collection, it was an absolute game changer in how we decorated our homes. Her vibrant pieces are just what we need to create an at-home, tropical oasis at an affordable pricepoint.
Estelle Colored Glass
Your at-home bar could use an upgrade this year, so say hello to this colorful set of wine glasses. Every piece by Estelle Colored Glass is hand-blown in Portland and the colors are inspired by founder Stephanie Summerson Hall’s grandmother. Hall calls her stunning pieces “jewels for your table,” and we couldn’t agree more.
Bolé Road Textiles
Give your bathroom new life with this striped bath curtain from Bolé Road Textiles. Each piece is designed in New York City and handmade in Ethiopia, where founder and design expert Hana Getachew was born. Choose from the brand’s selection of bath towels, bedding pillow covers (and much more) for a burst of color in almost any room in your apartment.
Goodee
Founded in 2017, Goodee is truly the exemplification of modern living thanks to their focus on featuring items made with both sustainable and and ethical practices. They have a dedicated page for Black-owned brands, but they also offer nearly everything on their site, from hoodies, to water bottles, to art books like this one.
Kintsugi Candle Co.
Kintsugi Candle Co. is a brand founded on the belief that “Broken is beautiful.” Founder Allison Jones was inspired by the Japanese practice of kintsugi, or repairing broken pottery with gold lacquer to turn the cracks into art. She believes the same is true of people, and that they are beautiful because of their flaws, not in spite of them.
Don’t Sleep Interiors
Etsy is an amazing place to discover new Black-owned businesses, and Don’t Sleep Interiors is a favorite for all things home decor. Check out their array of coffee mugs, wall art and pillows, all of which are designed with historical Black figures and locations in mind.
Linoto
If it’s time to upgrade your linens, look no further than Linoto, founded by Jason Evege, who is also the creative director. Specializing in 100% linen, the brand offers sheets, curtains, towels, napkins, table cloths — even linen boxers!
Malene Barnett
The insanely talented Malene Barnett creates ceramic sculptures and contemporary fine art paintings, the latter of which can also be purchased as prints for under $350. Barnett herself has made it her mission to educate others on the traditions and practices of art in the African diaspora.
BLK MKT Vintage
Another great way to shop sustainably is via BLK MKT Vintage Besides their brick-and-mortar shop in Bedford-Stuyvesant, Brooklyn, you can shop this collection of Black-curated collectibles via the store’s website. Enjoy tiny pieces of Black History from comic books to pins to trading cards and more.
Saint Flora
Love flowers? TBH, who doesn’t. If you’re California-based, consider ordering your next bouquet from Saint Flora. They specialize in stunning, unique floral arrangements and are currently accepting orders for Oakland, Berkeley and Emeryville. If you don’t live in these areas, do some research and find another Black florist from whom you can get some beautiful blooms.
Rochelle Porter Design
Turn to Rochelle Porter Design for beautiful textiles you can shop on pillows, cloth face masks and even activewear pieces. All the textiles are inspired by Rochelle’s original artwork, and support the slogan “designed for abundant living.”
Chakra Zulu Crystals
Pretty much everyone loves crystals these days, so when it’s time to buy a new rose quartz or rainbow fluorite palm stone, turn to Chakra Zulu Crystals. They carry everything from your favorite gemstones to candles, jewelry, healing sets, chakra sets, incense, smudge sticks and more.
Harlem Candle Co.
These candles are inspired by the vintage jazz scene in Harlem by way of Texas, where founder Teri Johnson was born and raised. This candle in particular is inspired by famed poet Langston Hughes, but other options on the site take after, Josephine Baker, and even The Savoy Ballroom, the glitzy club where Duke Ellington often played.
$48
Best of StyleCaster
