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“Artisanal” is everywhere and applied to everything from bacon and vodka, to cheese and chocolate. In the beauty world, artisanal equates to brands whipping up handmade or small-batch products, usually crafted from natural ingredients, that tend to be organic and often vegan. They’re often free from preservatives, additives, chemicals and synthetics.
Related: 7 Natural Beauty Brands to Try Now
These alchemists, who often work from home, are cooking up an array of lip balms, soaps, face masks, serums, and even perfumes. Some are creating products they see an immediate need for, while other are filling serious gaps in the marketplace. Brooklyn-based Rachel Winard of Soapwalla, began experimenting in her own kitchens when she couldn’t find the right product for her own sensitive skin. Brent Leonesio of Smell Bent, on the other hand, started mixing his own scents as the thought the perfume industry took itself too seriously and needed a packaging overhaul.
But there are plenty of reasons to consider an artisanal brands, apart from the ingredients and unique products. It’s not too often that a shopper can communicate directly with the person blending their own face mask. Plus, it’s cool to support an indie entrepreneur. Here’s a look at 10 new artisanal goodies to put on your radar.
This Brooklyn-based organic brand is made by hand, and this toner contains pure rose petal hydrosol to boost moisture.
Ditch the drugstore foam for a more luxe shaving experience. This sensuous blend also doubles as a body oil.
Banish scaly winter hands with this rich and creamy balm, which can be dabbed around eyes as well.
Siberian Shewolf by Smell Bent ($4 to $50)
LA-based brothers Max and Brent Leonesio hand-blend their “smellies” in their garage. Their latest scent is the ambergris-based Siberian Shewolf.
Shoppers can customize the scent of their handmade, all natural facial scrubs (you can’t lose with lemon, grapefruit, and patchouli) that also come with a crystal.
Handcrafted in Santa Fe by Laurie Richardone, this super hydrating cream contains essential oils from carrot seed, chamomile, and jasmine.
This creamy lip balm keeps lips hydrated for hours thanks to shea butter, and has a zippy smell that will perk you up.
Saving Grace Hair Powder ($14)
Apply this color-specific hair powder to soak up sweat and oil, or use it anytime to touch up roots.
This handmade lotion stick comes in a tube that will remind you of a Push-Pop, but ingredients like calendula, yarrow, lemon balm, and apricot kernal oil will help soothe cracked hands.
Ever Balm ($62)
Los Angeles-based HAIR makeup artist Alexandra Lee whips up the organic Ever Balm in her own kitchen, and it can be used as a moisturizer, mask or eye cream.