Introduced in 1990, Calvin Klein Eternity for Men became a classic almost instantly. The popular men’s fragrance is a byproduct of the original women’s version, Eternity, which made its debut in 1988.

Today, one bottle of Eternity for Men Eau de Toilette is sold every 60 seconds.

With rave reviews all over the web — it has an average of 4.5 stars at Walmart.com — the classic men’s fragrance is still wildly popular 29 years later.

One reviewer says, “Birthday gift to myself every year for almost 25 yrs now. Awesome fragrance that will never go out of style.”

“For 26 years this is all my husband wears. Grateful for the price and convenience,” writes another at Walmart.com, where the fragrance is majorly on sale for $35 (was $82) right now.

Calvin Klein Eternity for Men Eau de Toilette 3.4 oz

So what makes Calvin Klein Eternity for Men Eau de Toilette so great?

The brand describes the fragrance as “exhilarating, distinctive and classic.” Calvin Klein himself says in a press release, “Eternity for men fragrance reflects the spirit of today’s man, with traditional, timeless values.”

Reviewers reference the Eternity for Men’s aromatic notes, freshness and timeless scent.

“This is by far the greatest smelling men’s fragrance available on earth. Every single time I wear it, someone, either friend or stranger, tells me how good I smell,” raves a reviewer. “Trust me, this is the one you want to try. You will have a bottle in your bathroom for the rest of your life.”

Another adds, “Eternity is a very fresh, yet not overwhelming scent.”

The refreshing, masculine fragrance opens up with uplifting mandarin, lavender and green botanicals — while middle notes of basil, geranium and sage compliment the base notes of sandalwood, rosewood and amber.

Addictive and timeless, we have a feeling Calvin Klein Eternity for Men Eau de Toilette will remain a classic — and a best-seller — for years to come.

Shop it: $35 (was $82), walmart.com

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