Rihanna Drops Fenty Beauty "Icon Velvet" Liquid Lipsticks Ahead of Super Bowl Headline

Everyone is excited for the Rihanna concert, also known as Apple Music's Super Bowl XLVII Halftime show. For beauty enthusiasts, we know she's going to serve a bomb hair and makeup look — and to further prove this point, the star dropped a new Velvet Liquid Lipstick to Fenty Beauty's "Icon" family. (As icons casually do.)

Fenty Beauty's "Icon Velvet" Liquid Lipstick is available in five universal shades: "H.B.I.C.," a deep red. "Bread Winn'r," a chocolate brown nude, "C-Suite'Heart," a soft pink nude, "Riri," a soft pink nude and "The M.V.P.," a true blue-red shade. The lippie is packaged with a holographic logo on the cap and a translucent logo on the tube so consumers can ensure they're picking the right shade from the start. As most matte liquid lipsticks offer intense pigment but are often drying, the liquid lipstick category formula remedies this common issue. Fenty Icon Velvet Liquid Lipstick is designed with a luxuriously creamy, whipped formula and rich velvet matte color that lasts. The lightweight formula delivers an intensely smooth texture that keeps dry lips at bay.

Fenty Beauty's "Icon Velvet" Liquid Lipstick retails for $29 USD and is up for grabs via the brand's website.