Dove Partners with Lizzo to Address Mental Health Crisis Caused by Social Media

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Dove believes in creating more than just effective beauty products. Since 2004, the household brand has committed itself to building body confidence and self-esteem in young people through the Dove Self-Esteem Project, a call-to-action initiative to address youth mental health issues brought on by social media.

Despite being around for decades, social media is a self-regulated space in the digital world. Leaving the youth and their guardians to fend for themselves against internet trolls, exposure to harmful content and addictive algorithmic recommendations. In fact, recent Dove research shows:

  • 8 in 10 youth mental health specialists say social media is fueling a mental health crisis;

  • 80% of young people believe that people their age are addicted to social media;

  • 7 in 10 young people (ages 10-17) have been exposed to content encouraging weight loss/body transformation on social media.