NYX Cosmetics Is Coming to Walgreens
By Elizabeth Denton. Photos: Courtesy of Instagram.
It's now easier than ever to pick up your favorite affordable beauty products. WWD reports that NYX Cosmetics is coming to Walgreens stores — 2,000 doors by this fall. You better hold onto your wallet. Now when you head to Walgreens for some PopChips and tampons (you know, the important things), you'll also be able to pick up more than 600 NYX products.
Adding NYX is just the beginning for Walgreens's updated beauty section. "The addition of NYX products to our cosmetics selection is a key component in our multiyear, multiphase initiative to elevate the beauty experience at Walgreens," Lauren Brindley, group vice president and general merchandise manager, told WWD. "We’re also starting to add testers for select products — NYX included — and revamping cosmetics fixtures to better accommodate the needs of our customers, which is all part of our journey to become America’s most loved beauty destination."
Testers at Walgreens? Yes, please. The brand will also be stocked on walgreens.com.
All of your favorite products will be there. There's the classic Pin-Up Pout Lipsticks and the Soft Matte Lip Creams. For major highlight action, we love the Away We Glow Liquid Highlighters and Duo Chromatic Illuminating Powders. And you can't forget the Brow Gel everyone on Pinterest is going crazy for.
You can pick up NYX at Target and Ulta, and of course nyxcosmetics.com while you wait for the Walgreens roll-out.
This story originally appeared on Allure.
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