First Rolls-Royce Dawn In North America Sells For $750K

Despite only a very small percentage of people actually being able to afford it, the Rolls-Royce Dawn turned out to be one of the surprise stars of the 2015 Frankfurt Auto Show where scores of fans lined up to take photos with it. The luxurious convertible doesn’t start deliveries until April but given its popularity it’s a safe bet there’s already a long waiting list for it.

One buyer was able to make his way to the front of the queue, however, and in the process also help a charity. That buyer was Californian collector Julian Movsesian whose winning bid of $750,000 during a charity auction at the recent Naples Winter Wine Festival was enough to secure the first example of the Dawn in North America.

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Rolls-Royce offered up the car to help raise funds for the Naples Children & Education Foundation.

The first Dawn is a unique version with a long list of options that would see it retail for approximately $400k. Full pricing for the Dawn is yet to be announced but Rolls-Royce says the standard car will start at roughly $335k.