Advertisement

Maddie Ziegler is Dropping a Makeup Collection with Morphe

From Seventeen

Maddie Ziegler is known for dancing, her rise to stardom on Dance Moms, and her adorable relationship with her little sis. Her newest endeavor, though, is showing off a whole other side to Maddie's personality, a side she's been fostering since she was just six years old. The 17-year-old is coming out with a makeup collection at Morphe, and while it may seem like a reach for the dancer to enter into the world of beauty, in actuality, it's a perfect fit.

"I have loved makeup, literally since I can remember," she told Seventeen. In fact, Maddie has been honing her skills for over a decade. "I started doing my full hair and makeup, including full eye lashes at six-years-old. I hated how my mom did my makeup when I first started doing dance competitions so I learned really quickly and ever since then I fell in love with makeup."

Like any other beauty-obsessed kid, Maddie turned to YouTube to learn about new products and techniques. Still, to this day, she admits to watching makeup tutorials to pass the time in quarantine.

ADVERTISEMENT

"I watch makeup tutorials every single day and as I'm watching them I'll be trying on makeup looks," she said. "I'll literally finish the look, take it off and then do a new one and I'll do that for probably like three or four hours."

And what is she using to create this carousel of looks? Her new Imagination Palette with Morphe, a 20-pan artistry palette with shades ranging from glimmery golds to a matte purple you will want to sit on your lids for the remainder of summer.

Photo credit: morphe
Photo credit: morphe

"I really wanted it to be something that's versatile for people who love super bold and intense makeup and then people who are around my age who wear more light makeup," she explained. It's fitting, then, that the collection features lightweight takes on makeup favorites, like a dew stick that will give you that fresh glow when you're not willing to commit to a full highlighter moment.

In addition to the palette and dew stick, the collection, which drops on June 25th, features lip and cheek tints to give you a little color without too much coverage.

And, of course, the collection is perfect for anyone looking for a new palette to bring to their dance competitions.

"I might be bias because it's my palette, but if I were still in competition, this would be the ideal palette for me," she said. "Sometimes we have to do a bold look, sometimes they have to do more of a bronzy, smokey eye."

Photo credit: morphe
Photo credit: morphe

So, is Maddie poised to become your next favorite beauty vlogger? While we’ll have to wait and see, she will definitely be dipping her toe in for some upcoming collabs. The dancer hinted at a project with her YouTube idol, NikkieTutorials, who Maddie has been watching since she was just 11.

"I never fangirl over celebrities, but I do fangirl over beauty YouTubers," she admitted. "I definitely have a few collabs in store and I can't wait to share." Move over James and Nikita, Maddie is coming through.

Follow Carolyn on Instagram.

You Might Also Like