Dana Walden Addresses Disney General Entertainment Staff After Executive Shakeup, Pledges Commitment To Inclusion

Nellie Andreeva

June 13, 2022 at 11:35 AM·5 min read

In her first public comments since she was elevated to Chairman of Disney General Entertainment, Dana Walden sent a memo to staff Monday morning. In it, she expressed her “immense appreciation to Bob Chapek for giving me this opportunity of a lifetime,” noting that “is enormously proud of what we do.” She also praised Peter Rice, “a gifted executive,” for his mentorship and friendship and highlighted the achievements of each division in the content group’s portfolio.

Walden’s company email follows the surprise dismissal of Rice as Chairman of Disney General Entertainment by Disney CEO Chapek and Walden’s appointment to replace him. The shakeup sent shockwaves through the company, affecting morale as employees have been trying to make sense of Rice’s unceremonious firing that came without warning amid a strong performance for DGA as Walden’s list of the group’s recent accomplishments can attest.

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In the email, she made a pledge to her staff, singling out her commitment to inclusion which recently became the center of another controversy following Chapek’s initial response to Florida’s “Don’t Say Gay” law.

“I promise you that I will do everything I can to support you and make sure that DGE is the best place in the business to work. A place that thrives on creativity and creative risk-taking; a place where people can bring their authentic, true selves to work every day; a place where inclusion is top priority and collaboration is celebrated; and a place where we will never stop working to be the very best home for talent.”

There is no mention in the memo whether there will be a replacement for Walden in her previous role as Chairman of Entertainment, Walt Disney Television.

Here it is in full:

As I begin the first week of my new job, I wanted to start by letting you know how amazed and impressed I am by all of you each and every day. Let me give you some reasons why:

ABC Entertainment ended the broadcast season as the #1 entertainment network among Adults 18-49 for the third year in a row – the first time this has happened in 25 years. ABBOTT ELEMENTARY is a breakout hit and is the first broadcast comedy in more than a decade to be 100% Certified Fresh on Rotten Tomatoes in its first season.

ABC News continues to dominate as the #1 NEWS NETWORK IN AMERICA!

Disney Television Studios had one of the most-celebrated runs for any series of the past decade with THIS IS US. In addition to record viewership for its finale, it has the distinction of being the #1 broadcast drama in every season it aired. GREY’S ANATOMY surpassed 400 episodes and after 18 seasons is still one of the top-rated shows on television.

Disney Branded Television, the leading provider of original content for the Disney tile on Disney+, has made Disney Channel the #1 cable network among Girls 6-11 for 52 straight quarters and has led Disney Junior to be the #1 preschool network since 2013.

Freeform remains the #1 primetime entertainment cable network of the season among Adults 18-34 and Women 18-34. CRUEL SUMMER scored record ratings, ranking as the network’s best-ever series debut.

FX has two of the Top 5 scripted series on cable among Adults 18-49 – SNOWFALL and MAYANS M.C. – as well as two of the Top 5 primetime scripted cable comedies among Adults 18-49 – WHAT WE DO IN THE SHADOWS and IT’S ALWAYS SUNNY IN PHILADELPHIA.

Hulu Originals launched their most-watched drama series of all time, NINE PERFECT STRANGERS; the most-watched comedy of all time, ONLY MURDERS IN THE BUILDING; and the most-watched unscripted series of all time, THE KARDASHIANS, which was also Hulu’s most-watched series premiere ever.

National Geographic Documentary Films released Academy Award-, BAFTA- and seven-time Emmy Award-winning film, FREE SOLO, and Academy Award-nominated, Emmy- and Peabody-winning film, THE CAVE. National Geographic picked up two BAFTA nominations for THE RESCUE and BECOMING COUSTEAU.

Onyx Collective’s debut project, SUMMER OF SOUL (…OR, WHEN THE REVOLUTION COULD NOT BE TELEVISED), a partnership with Searchlight Pictures, won an Academy Award, a Peabody, a GRAMMY, a BAFTA, swept the Critics Choice Awards and has also won over 60 awards across critics’ groups and guilds.

Last year alone, across all our brands, our programming received more than 1,000 award nominations!!!

THIS is Disney General Entertainment! All of these wins, and so many more, are YOURS!

And, this is the foundation we will build on together. I promise you that I will do everything I can to support you and make sure that DGE is the best place in the business to work. A place that thrives on creativity and creative risk-taking; a place where people can bring their authentic, true selves to work every day; a place where inclusion is top priority and collaboration is celebrated; and a place where we will never stop working to be the very best home for talent. Let’s remember we are in the business of storytelling – what’s cooler than that? Let’s celebrate each other’s wins, show up for one another, watch each other’s shows, and connect even more together as a team.

In reflecting on my own professional journey, I am very fortunate to have worked alongside Peter Rice for a long time. We have been friends for almost three decades and he was my boss for eight years. He is a gifted executive, and I learned a lot from him. I know you all join me in wishing him the best in whatever he chooses to do next.

Finally, I’d like to express my immense appreciation to Bob Chapek for giving me this opportunity of a lifetime. Through quarterly content presentations, where our talented leaders have shared each brand’s priorities, he has become well connected to the dazzling work being done by each team. Bob is enormously proud of what we do, and as The Walt Disney Company enters its second century, I look forward to joining forces with all of you to help deliver on his priorities: storytelling excellence, innovation, and a relentless focus on our audience.

I could not be more excited to be starting this next chapter of my career with all of you.

Warmest regards,
Dana

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