WME Signs Online Host Ray William Johnson

DOMINIC PATTEN
Deadline.comJune 20, 2012
WME Signs Online Host Ray William Johnson

EXCLUSIVE: WME has signed Ray William Johnson in a competitive situation among several agencies. The Ray William Johnson Channel is the most subscribed channel on YouTube, with more than 5 million subscribers and over 1.8 billion views. Providing twice-weekly commentary and often criticism on viral videos, Johnson created and host the online show Equal 3 in 2008. Johnson’s channel is part of the Maker Studios Online Network for which he continue to produce online content. Johnson also has, after Rhinna’s Vevo channel, the second-most-subscribed music channel on YouTube, YourFavoriteMartian. Since the animated video channel’s launch in early 2011, he has released 30 original songs and a couple of cover tunes. He has sold more than 1 million singles on iTunes. Using his online success as a launching pad, WME plans to build the 30-year-old out in multiple areas. He will continue to be managed by 3 Arts.

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