Weinstein Co.’s ‘Leap!’ Move Pushes ‘Polaroid’ To December – Update

3RD UPDATE, 4:45 PM: As we predicted, TWC just pushed its horror film Polaroid off the August 25 date and now will release it a few months later on December 1. The film is about a teen who finds an old Polaroid camera and quickly discovers that everyone who’s picture is taken by it dies. The movie marks the feature directorial debut for Norwegian filmmaker Lars Klevberg, who adapted it from his short film. The animated ballet pic Leap! was moved to August 25 just six days ago.

2ND UPDATE, July 21, 4:50 PM: The Weinstein Co.’s animated feature, Leap! is changing dates yet again — this time moving up by five days to August 25. In this end-of-summer slot, the company still has horror film Polaroid for the weekend (which is likely to move now) as well as Tulip Fever (which also has jogged around the release schedule). Tulip Fever, which stars Academy Award winners Alicia Vikander, Judi Dench and Christoph Waltz, is getting a platform release.

Leap! not only has changed dates three times (the last time about four months ago), but the was re-voiced over the past few months and also put together a new soundtrack.

Along with music from Demi Lovato and Sia, the film also features new music from one of its stars, Carly Rae Jepsen. In addition to her already-released single “Cut to the Feeling,” the film will also features another new song from the “Call Me Maybe” singer titled “Runaways.”

“Our test screenings have been phenomenal – it was already great with Elle Fanning and Mel Brooks, but after adding Kate McKinnon and Nat Wolff, the scores went absolutely through the roof,” TWC Co-Chairman Harvey Weinstein said in a statement. “Carly Rae Jepsen’s song, ‘Cut to the Feeling,’ is going to be one of the top five songs of the summer, and we have incredible word-of-mouth, plus a partnership with Nickelodeon on the movie. We’re super excited about this.”

The song was released on May 26 digitally and didn’t crack the Billboard Hot 100 when it was released.

UPDATED, February 7: Weinstein Co.’s animated feature Leap! is on the move again, stateside. The toon about a Paris orphan with dreams of becoming a ballet star has pirouetted from spring to Labor Day weekend. Today’s switch follows February’s move from March 3 to April 21. Elle Fanning, Carly Rae Jepsen and Kate McKinnon lead the English-language voice cast.

“I can’t tell you about how much I love Leap! and that’s why I’m moving it,” Harvey Weinstein said in a statement. “We have made the decision to move back to Labor Day and build the awareness and excitement within our audience. As always, I want to do what is best for the film, which I think is the best animated film I’ve ever made, and test audiences have agreed.”

PREVIOUSLY, February 7: Weinstein Co.’s animated feature Leap! is hopping from March 3 to April 21, which is the weekend after Easter.

Pic directed by Eric Summer and Eric Warin follows an orphan girl who dreams of becoming a ballerina and flees her rural Brittany for Paris, where she passes for someone else and accedes to the position of pupil at the Grand Opera house.

The movie is already in overseas release, and has accumulated close to $34M; its original title being Ballerina. A bulk of the pic’s gross has been made in its native France where it has cleared close to $13M.

The U.S. version of Leap! features voices by Elle Fanning and Carly Rae Jepsen.

Leap! leaves behind Open Road’s Before I Fall, 20th Century Fox’s R-rated Logan, and Lionsgate’s The Shack on March 3.

On April 21, Leap! will still be an option for young girls, competing against Warner Bros.’ thriller Unforgettable, Open Road’s The Promise, and Disney nature doc Born in China.

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