NBA Finals Lift ABC to Weekly Victory; NBC’s ‘Voice’ and ‘Talent’ Are Top-Rated Series
ABC dominated last week’s primetime ratings race in key demos behind the NBA Finals while NBC was a solid runner-up thanks to reality hits “The Voice” and “America’s Got Talent.”
Actually, sports and reality dominated the demo rankings in general, with only one scripted original — ABC’s “Mistresses” — among the week’s 25 highest-rated ad-supported programs in young adults.
CBS, meanwhile, continues to take its lumps in the early part of TV’s summer season as it is especially hurt by the lower ratings for repeats that all nets are seeing. The Eye has finished fifth or lower in adults 18-49 for three straight weeks, and its decision to start summer perennial “Big Brother” earlier this year — it bows next week — is looking better by the minute.
In a week jam-packed with scripted originals on cable, ABC Family had good news as “The Fosters” rose in its second episode and “Pretty Little Liars” returned strong. TNT’s “Major Crimes” was solid in its return, but USA’s “Royal Pains” hit a series demo low with its season preem.
Overall, according to Nielsen estimates for the week of June 10-16, ABC led in adults 18-49 with a 2.7 rating/9 share, followed by NBC (1.7/5), Univision (1.3/4), Fox (1.2/4) and CBS (0.9/3). The Alphabet also led in adults 25-54 (3.0/9) and total viewers (7.5 million).
Other than Oscar week, this was ABC’s top-rated week since last year’s NBA Finals.
Univision edged out Fox for third place in adults 18-49, led by 9 p.m. telenovela “Amores Verdaderos” (True Love). In the 8 o’clock hour across the weeknights, ““Porque el Amor Manda (Because Love Rules)” made Univision the top-rated network on television in adults 18-34.
ABC’s coverage of the Miami Heat and San Antonio Spurs in the NBA Finals topped the week with its games on Tuesday (5.8/17 in 18-49, 14.04m), Thursday (6.7/21, 16.23m) and Sunday (6.3/19 in 18-49, 16.27m). NBC, meanwhile, scored Wednesday with Game 1 of the NHL’s Stanley Cup Finals (2.5/9 in 18-49, 6.36m) — the most-watched opener of hockey’s championship round since 1997.
On the series side, Monday’s “The Voice” (3.3/10 in 18-49, 11.85m) and Tuesday’s “America’s Got Talent” (3.0/8 in 18-49, 11.52m) remained potent and joined basketball among the week’s top five shows in 18-49.
At ABC, “Mistresses” edged up in its third week (1.4/4 in 18-49, 4.22m), while the net’s Wednesday newbie “The Lookout” held steady (1.1/3, 3.88m).
CBS’ “Brooklyn DA” (0.6/2 in 18-49, 3.56m) dropped for a second straight week following its modest bow and was then shifted to Saturday nights to finish its run. The net’s other early-summer newcomer, “The American Baking Competition” on Wednesday (1.2/4 in 18-49, 5.68m), edged up for a second consecutive week.
At Fox, “MasterChef” is the top summer performer (averaging 2.4/8 in 18-49 on Wednesday) while rookie “Does Someone Have to Go?” (0.9/3, 2.34m) continues to lose a big chunk of its “Hell’s Kitchen” lead-in (2.0/7, 5.14m) on Thursday.
Among cable nets, USA set the pace in adults 18-49, adults 25-54 and total viewers — thanks to “WWE Raw” (1.4/4 in 18-49, 4.09m) and its original dramas. USA’s “Graceland” held up well in its second week Thursday, rising 1% from its premiere in adults 18-49 (0.8/2) and again retaining about two-thirds of its “Burn Notice” demo lead-in (1.2/3 in 18-49, 2.77m). In total viewers, “Graceland” dipped 16% (to 2.77 million), so the week-one viewers who didn’t return were largely 50-plus.