Movie Theaters To Offer PaleyFest Panels For ‘Walking Dead’ And ‘Big Bang Theory’
Movie theater owners typically consider television to be the enemy. But many will call a brief truce next month as part of their search for inexpensive, non-movie content that can attract ticket buyers on slow nights. National CineMedia‘s Fathom Events will provide to about 525 theaters discussions about The Walking Dead and The Big Bang Theory from PaleyFest, the annual TV confab that begins next month. On March 7 at 8 PM local time, participating theaters will offer the pre-recorded “PaleyFest Featuring The Walking Dead.” Chris Hardwick will moderate the panel that will include the series’ actors and executive producers. On March 13 theaters will show a live feed of “PaleyFest Featuring The Big Bang Theory” at 10 PM ET/7 PM PT. The session will include “a live and uncensored Q&A with the cast and producers of TV’s most-watched comedy,” the companies say. Theaters promoting the television series will also briefly abandon their bans on cell phone use: Audiences will be invited to submit questions via Twitter.
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