Deadline Big Media With David Lieberman, Episode 35

Deadline Big Media With David Lieberman, Episode 35

Listen to (and share) episode 35 of our audio podcast Deadline Big Media With David Lieberman. Deadline’s executive editor joins host David Bloom to discuss the advertising upfronts this week, including the CBS victory lap and whether an auto ad spending blitz will finance this year’s pricey programming; Daniel Loeb’s (and possibly Les Moonves’) plans for Sony; and National CineMedia’s whiz-bang new technologies to give exhibitors and studios more bang for their in-theater ad bucks.

Deadline Big Media, Episode 35 (MP3 format)
Deadline Big Media, Episode 35 (MP4a format)

The M4A version of this podcast is designed to run on any device using Apple’s iTunes software, and includes enhanced graphics and links to stories and other resources. The MP3 version of this podcast is designed to play on virtually any device capable of playing digital audio.

To hear past episodes of “Deadline Big Media,” go here: http://www.deadline.com/tag/deadline-big-media/

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