Rihanna is bringing her fashion to TV.
The Grammy winner will executive-produce and star in a reality competition series on Style, the network announced Wednesday.
Styled to Rock, slated to premiere in 2013, will follow 12 up-and-coming designers, hand-picked by Rihanna, who will create unique fashion pieces for A-list celebrity talent. The 12 competitors will vie for the title of America's next trendsetting designer.
"Rihanna is a trailblazer, a trendsetter and the epitome of style. She has a powerful and unique point-of-view that transcends every aspect of pop culture, including fashion, and is a leading creative force," President of Style Media Salaam Coleman Smith said in a statement. "On the heels of our successful network rebrand, Styled to Rock and Style's new partnership with Rihanna will reinvent the fashion competition genre, fueling our viewers insatiable appetite for all things style."
Added Rihanna: "Fashion has always played an integral part in my life and career. I am so excited to partner with Style Network and share my creative insight with these 12 designers and give them this opportunity to showcase their work."
For more information on how you can be on Styled to Rock, check out the show's website here.
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