The widow of Apple co-founder Steve Jobs is taking a big jump into Hollywood.
Laurene Powell Jobs, via her Emerson Collective, is purchasing a significant minority stake in Anonymous Content, the production and management company behind the Oscar-winning film Spotlight and Emmy winning TV series Mr. Robot. Terms of the deal and the exact stake were not disclosed.
The move will give Powell Jobs' Emerson an instant foothold in entertainment. Anonymous represents talent such as filmmaker Steven Soderbergh and True Detective creator Nic Pizzolatto and it produces many of the shows and movies its clients create.
In announcing the deal, Powell Jobs likened her move to eBay billionaire Jeff Skoll's Hollywood investments via his Participant Media, which has a dual purpose of creating quality entertainment like Lincoln and this weekend's Deepwater Horizon while also impacting social change.
"Emerson Collective believes in the power of storytelling to shape our culture and improve lives," Powell Jobs said in a statement . "We're thrilled to partner with Steve and his talented team at Anonymous Content to create films, television and digital content that can inspire change."
The move also positions Anonymous for significant growth. The company has been the subject of industry speculation about its plans to acquire other management-production companies or merge with a bigger outfit.
"Emerson Collective shares our commitment to creating high-quality content that both entertains and inspires, and we are eager to help further their bold initiatives," said Anonymous founder Steve Golin. "Our partnership will expand opportunities for our clients and Anonymous Content to highlight issues of social justice and produce projects that can serve as agents of change."
As part of the investment, Jobs will join the anonymous board, along with Emerson's managing director of media Peter Lattman. Golin and partners Michael Sugar, Doug Wald, Eric Stern and Diane Janicki round out the board and will continue to manage operations of the company.
Anonymous employees were notified this morning of the investment.
Guggenheim advised Anonymous on the deal.
More to come...