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Abercrombie Pulls Swift Tee Due to Fan Outcry

Antoinette Bueno
June 21, 2013
Abercrombie Pulls Swift Tee Due to Fan Outcry
Abercrombie Pulls Swift Tee Due to Fan Outcry

Don't mess with Taylor Swift fans.

Abercrombie & Fitch found itself in hot water for the second time this year, when the retailer started selling a T-shirt with the slogan, "# more boyfriends than t.s.," appearing to mock Taylor Swift's highly publicized love life.

It didn't take long for Swift's loyal fans to bombard the chain with complaints -- so much so that Abercrombie has stopped selling the shirt.

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“Hey #swifties we no longer sell the tshirt. We <3 Taylor's music and think she's awesome!," the brand tweeted. They also added a message about the controversial tee to their hotline.

"If you are calling regarding the Taylor Swift T-shirt, please note that this item is no longer available," their message system says.

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Earlier this year, the brand came under fire for not carrying any sizes above a 10, and for their admittedly exclusionary mentality.

"Candidly, we go after the cool kids," CEO Mike Jeffries was quoted as saying in a 2006 Salon article. "We go after the attractive all-American kid with a great attitude and a lot of friends. A lot of people don’t belong [in our clothes], and they can't belong. Are we exclusionary? Absolutely."

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