The No. 1 Online Dating Service in Growing Countries: Facebook

Alyssa Bereznak
National Correspondent, Technology
Yahoo Tech

There are many ways to find companionship online in the U.S. this Valentine’s Day: OkCupid, Tinder,, Grindr — the list goes on and on.

But a new survey shows that people from the rest of the world rely on a social network Americans usually reserve for birthday wishes and baby photos: Facebook.

The survey, conducted by consumer marketing company Jana, asked Internet users in growing economies what online networks they use on the prowl. They were given a list of five to 13 networks, depending on what was available in their area. The majority of respondents in each country — who hailed from India, Mexico, Nigeria, South Africa, Brazil, Vietnam, Kenya, the Philippines and Indonesia — all said Facebook was their go-to dating service. Perhaps even more fascinating: The runner-up in most countries was Twitter.

Though it’s not entirely impossible to imagine the creative ways people flirt with one another on these social networks, I’m somewhat surprised that other cultures haven’t quite reached the swipe-right level of digital speed dating that most U.S. millennials have so quickly adopted. 

Looking for a date on Facebook takes time. You have to send someone a friend request, stalk their interests and activities, and check if you share any mutual friends, all without knowing if that special someone is even looking for a romantic partner. It’s almost like dating in the real world. Ew.

Anyway, check out the graphic below to see the details for each country. 

Just so you know, Badoo is always an option, too.

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