A Special Edition of This Video Game Costs $385,000, Including Zombie Shelter

Ben Silverman
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(Techland/Warner Bros. Interactive)

Most big video games these days are released in a few different shapes and sizes. You can buy a standard $60 disc, go with a disc-free digital download, or if you’ve got the dough, opt for a pricier Collector’s Edition, which typically includes the game, a commemorative statue, and some art books.

But if you want, say, a zombie shelter, night-vision goggles, parkour lessons, and adult diapers, you’ll have to cough up a little more cash.

Those are just a few of the goodies included in the ridiculous My Apocalypse Edition of the recently released zombie game Dying Light being offered by U.K. retailer GAME. Only one copy is available, in part because that copy costs £250,000, or about $385,000.

What does a gamer get for that kind of bread? The My Apocalypse Edition aims to simultaneously terrify you and give you the tools to survive a real zombie epidemic.

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Well, that seems reasonable. (GAME)

For starters, you get an Xbox One console and four signed copies of the game, which you will never have time to play because you’ll be too busy taking real-world parkour lessons in an effort to stay a step ahead of the shuffling hordes. Should Armageddon happen when the sun goes down, the package helpfully includes a set of night-vision goggles.

Be careful where you point those things, though, because you might spy the human-size statue of Dying Light’s creepy Volatile zombie and have a heart attack — or worse. But never fear, a bunch of adult diapers are included to take care of any, uh, accidents.

The company tossed in some cool headphones, too, but if we’ve learned anything from The Price is Right, it’s that a winning package stinks if it doesn’t include a trip somewhere. Thankfully, the My Apocalypse Edition will also fly you to Poland to hang out with the game’s developers. By the time you get back, the package’s shining star, a custom-built, zombie-proof shelter provided by Tiger Log Cabins, should be erected in your backyard. Or if you live in an apartment, your living room.

Sound like a publicity stunt? Yeah, it totally is, and that’s nothing new for GAME.

In 2013 the company offered a special edition of the racing game Grid 2 for £125,000 ($192,000) because it included a real race car. Unsurprisingly, no one bought it.

The company went even bigger later that year with the Saints Row IV “Super Dangerous Wad Wad” Edition, which included a Lamborghini, a week at a luxury hotel in Dubai, a little plastic surgery, and a trip to space for only $1 million. No one bought that, either.

And no one’s going to buy the My Apocalypse Edition. I mean, for nearly $400,000 you should probably get more than a trip to Warsaw, running class, diapers, and a shack. It’s a zombie apocalypse, people. How about a helicopter?

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