Africa’s first crypto art collections have investors and creators feeling optimistic
African art sales, though they are on the rise, still currently account for less than 1% of the $50 billion global art market. What if there was a way for African artists to profit from their work in perpetuity while also growing their piece of the pie? This was one of the major motivations for Kenyan-based award-winning photographer and filmmaker, Rich Allela, to auction one of the continent’s first crypto art collections using non-fungible token (NFTs).