We're already insanely obsessed with NYX Cosmetics' Lip Lingerie liquid lipstick ($7) and the Pin-Up Pout Lipstick ($8), but it looks like our collection of NYX products is about to multiply. WWD just announced that NYX Cosmetics are coming to Walgreens stores, 2,000 stores to be exact, so prepare for some congestion in the makeup aisle!
Over 600 NYX products will be coming to Walgreens, with products also available on the company's website. While our brand favorites are currently sold at CVS and Target, Walgreens has bigger plans for its assortment of beauty products.
"The addition of NYX products to our cosmetics selection is a key component in our multiyear, multiphase initiative to elevate the beauty experience at Walgreens," Lauren Brindley, group vice president and general merchandise manager, told WWD. "We're also starting to add testers for select products - NYX included - and revamping cosmetics fixtures to better accommodate the needs of our customers, which is all part of our journey to become America's most loved beauty destination."
You can expect to see the NYX Cosmetics products completely rolled out on Walgreens' shelves by the Fall. . . and then, you can catch us in the beauty aisle, howbout dah?