By Hilary Weaver. Photos: Getty Images.
Chanel is embracing gender fluidity with the Gabrielle, a unisex-style bag. Kristen Stewart, Pharrell Williams, Cara Delevingne, and French model Caroline de Maigret are all part of the bag’s campaign.
T.H.R. reports that the bag’s shape was inspired by virtual-reality goggles, and Chanel’s creative director, Karl Lagerfeld, said the celebrities featured in the campaign are “people who are very connected, too—people totally of today.”
Stewart, in particular, has long been a voice for open-mindedness when it comes to gender representation and sexuality. In a 2015 Nylon cover story, she spoke about her own sexuality and the pressure to define who she is and who she dates.
“If you feel like you really want to define yourself, and you have the ability to articulate those parameters and that in itself defines you, then do it,” she said. “But I am an actress, man. I live in the fucking ambiguity of this life and I love it. “
The bag, which is available in tweed, black, and a color-blocked pattern, retails from $3,600 to $6,400, got its namesake from the fashion house’s founder, Gabrielle “Coco” Chanel.
Vanity Fair has reached out to representatives for Williams, Stewart, and Delevingne for comment.
This story originally appeared on Vanity Fair.
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