New White Paper from Mary Cook Associates Identifies "5 Ps" that Redefine Function and Livability in Residential, Multifamily Interiors

·3 min read

CHICAGO, November 04, 2021--(BUSINESS WIRE)--Chicago-based Mary Cook Associates (MCA), a national, award-winning commercial interior design firm, today published a white paper entitled "Living It Up," which identifies "Five Ps" – Packages, Pets, Plug-ins, Play and Personal space/Privacy – that are recharacterizing livability in today’s residential interiors.

"Intentional design begins not with aesthetics, but with a deep understanding of the end user’s needs and how they will use the space," said Mary Cook, president and founder of Mary Cook Associates. "It’s that how that informs the way we program design projects to maximize livability. But, just like every other aspect of design, we must take into account trends and changing preferences stemming from lifestyle factors, behavior shifts and technology advances to create innovative, enduring design."

The "Five Ps" identified in the white paper as post-pandemic factors that are shaping function and livability today include:

  • Packages: The increase in delivery-based consumerism is directly impacting design, with spaces to accommodate packages of all shapes and sizes a new priority.

  • Pets: Pet ownership climbed during the pandemic, making communities and homes with pet-friendly spaces a significant draw.

  • Plug-ins: The evolving work-from-home lifestyle has set new technology standards and created demand for adaptable workspaces in both multifamily environments and single-family homes.

  • Play: Coping with the pandemic amplified almost everyone’s need for play, driving demand for recreational spaces and those that promote healthy lifestyles.

  • Personal space/Privacy: Remote work, virtual school, and more family members at home have created the need for more personal space within the home, with "pocket spaces" for specific activities emerging as a design solution.

The white paper is the third in a series of eight MCA is releasing, each sharing insights based on the firm’s proprietary seven fundamentals of interior design methodology and identifying opportunities to respond to the shifting paradigm of home with thoughtful designs and innovative spaces.

The full white paper can be viewed online or downloaded as a PDF at

For more information about Mary Cook Associates, visit

About Mary Cook Associates:

Established in 1986, Mary Cook Associates (MCA) is a fully integrated interior architecture and design firm nationally known for creating innovative interiors for leading owners and developers of real estate. The firm’s projects include multifamily, model homes, student living, senior living, clubhouses, restaurants, and hospitality environments. MCA’s work emphasizes functionality, showcases possibilities, and delivers a measurable Return on Environment (R.O.E.℠).

MCA’s team includes more than two dozen designers and architects that are strategic, imaginative and skilled at designing a wide variety of spaces that respond to demographic, geographic and lifestyle influences of target markets. Smart, functional spaces that establish immediate connections with their users and boost Living Better by Design℠, increase property value, and accelerate sales and occupancy rates are the hallmarks of the results MCA consistently achieves. Currently celebrating its 35th anniversary, the firm continues its national presence with award-winning work that spans 36 states.

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