Roku CFO: 'We have the best audience development tool set' for streaming services like Disney+ HBO Max
Steve Louden, Roku CFO, joins Yahoo Finance's The First Trade to discuss its latest earnings beat, user growth in line expectations at 30.5 million suers, data privacy, growing streaming services and more. He says that Roku saw "really strong improvement in the behavior on the platform in terms of engagement, the streaming hours keep growing up rapidly and that allows us to estimate the value of those deals over the lifetime..."
