NBC will air Paralympic Winter Games in primetime for first time

NBC will present primetime coverage of a Paralympic Winter Games for the first time when the network broadcasts the 2022 Games from Beijing, a spokesperson told USA TODAY Sports.

The games start March 4 and will be shown on NBC, Peacock, USA Network, Olympic Channel, NBCOlympics.com and the NBC Sports app. The opening and closing ceremony are set to air live on USA Network.

Seven total hours, including three in primetime, of the games will air on NBC.

Just as they are doing with the 2022 Beijing Games set to start next week, the Paralympics will livestream all events on Peacock, via the premium tier.

NBC is banking on following the success of the Tokyo Paralympics last summer, which set records for viewership.

Dan Cnossen of the United States competes in the Men's 7.5-kilometer sitting biathlon event at Alpensia Biathlon Centre during day one of the PyeongChang 2018 Paralympic Games on March 10.
Dan Cnossen of the United States competes in the Men's 7.5-kilometer sitting biathlon event at Alpensia Biathlon Centre during day one of the PyeongChang 2018 Paralympic Games on March 10.

“Just off the massive success of the Tokyo Paralympics, we are committed to growing our Paralympics coverage across our platforms and bringing the extraordinary achievements of Para Winter Games athletes to the American audience,” said Gary Zenkel, President of NBC Olympics. “In partnership with Toyota and our record roster of 30-plus advertisers, the 2022 Paralympic Winter Games will mark new heights in our coverage and storytelling.”

NBC said there will be over 230 hours of Winter Paralympic programming and 120 hours of television coverage.

This article originally appeared on USA TODAY: NBC will provide live coverage of Paralympic games for first time