More Than a Master-Planned Community, Developers of 1,800-Acre Shoop Ranch to Create a City Hub for New Fairview Residents

·3 min read

FRISCO, Texas, January 19, 2022--(BUSINESS WIRE)--Contributing to the bright future of North Texas, one of the nation’s fastest-growing economies, local real estate developer Rockhill Capital and Investments today announced the acquisition of Shoop Ranch in New Fairview, Texas. Development plans include bringing a city square, 4,150 single-family homes, 900 multi-family residences and more to the 1,807-acre property near County Line Road and Farm to Market Road 407.

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Rockhill Capital & Investments announces Shoop Ranch, an 1,807-acre development in New Fairview, Texas, with plans for 5,000+ residences, commercial, retail, city center and more. (Graphic: Business Wire)

"The Council and staff are focusing on maintaining our current rural feel, natural elements and open space, while creating a development and city center where people can live, work and play," said Ben Nibarger, New Fairview’s city administrator. "It has been a pleasure working with Rockhill for the last year to create something everyone can be proud of and enjoy. We look forward to welcoming new residents and businesses to New Fairview and encouraging them to get involved and know their neighbors."

In collaboration with the City of New Fairview, Rockhill has plans to provide a diverse mix of land uses that together create a complete and sustainable living environment including residential homes in a variety of architectural styles, educational facilities, parks and sports fields, recreational amenities and a city square with shopping, restaurants, civic, emergency services and office space.

"As North Texas natives, we understand the land, the needs of the residents and the future of the region," said Jennifer Alexander of Rockhill Capital and Investments. "New Fairview is in a position for growth, and we are working with the City to thoughtfully plan a thriving community that will satisfy the needs for a city hub and additional housing, while also celebrating the area’s natural beauty."

Meandering through the Shoop Ranch property is over one and a half miles of Oliver Creek which boasts crystal clear water running all year long with fishable stretches filled with bass and perch. Rockhill plans to preserve the vitality of the creek and its many tributaries as greenspace for the community to explore. The proposed master plan includes pedestrian hike and bike trails, a ridgeline, heavy vegetation, trees and berms to enhance the beauty of the open space.

Rockhill will also be helping to fund the expansion of County Line Road into a four-lane road from Farm to Market Road 407 to the City limits, among other improvements for water, sewer and high-speed internet.

Shoop Ranch is within both Wise County and Denton County and in both Northwest ISD and Decatur ISD school districts. The property is approximately 15 miles from Decatur, 20 miles from Denton, 30 miles from Fort Worth and 45 miles from Dallas. Infrastructure construction for the master plan is anticipated to begin in two to three years. For future updates about Shoop Ranch, please visit

Real estate brokers Bryan Pickens of Republic Ranches, along with Edward Bogel and David Davidson, Jr. of Davidson Bogel Real Estate, assisted with the transaction.

About Rockhill Capital & Investments

Rockhill Investments is a respected commercial and residential turnkey developer in North Texas, offering deep expertise in land development and construction management. Over the last decade, the company has had a hand in the tremendous growth and development of the North Texas region, and built a reputation for the careful planning, thought and attention it takes to execute land development and construction projects well, and help build thriving communities. For more information, visit

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Lauren Griffin Thorsen