SAN FRANCISCO, Oct. 19, 2021 /PRNewswire/ -- A new market study published by Global Industry Analysts Inc., (GIA) the premier market research company, today released its report titled "Internet Ad Spending - Global Market Trajectory & Analytics". The report presents fresh perspectives on opportunities and challenges in a significantly transformed post COVID-19 marketplace.
FACTS AT A GLANCE
Edition: 8; Released: April 2021
Executive Pool: 11583
Companies: 47 - Players covered include BCC Profit Growth Ltd.; Deutsche Telekom AG; Facebook, Inc.; Google LLC; LinkedIn Corporation; Pinterest; Tumblr, Inc.; Twitter, Inc. and Others.
Coverage: All major geographies and key segments
Segments: Device (Mobile Devices, Laptops); Industry (Retail Industry, Automotive, Financial Services Industry, Electronics Industry); Type (Search, Banner Ads, Digital Videos)
Geographies: World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; Spain; Russia; and Rest of Europe); Asia-Pacific (Australia; India; South Korea; and Rest of Asia-Pacific); Latin America (Argentina; Brazil; Mexico; and Rest of Latin America); Middle East (Iran; Israel; Saudi Arabia; United Arab Emirates; and Rest of Middle East); and Africa.
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Global Internet Ad Spending Market to Reach $338.9 Billion by 2026
Amid the COVID-19 crisis, the global market for Internet Ad Spending estimated at US$214.7 Billion in the year 2020, is projected to reach a revised size of US$338.9 Billion by 2026, growing at a CAGR of 7.7% over the analysis period. Retail Industry, one of the segments analyzed in the report, is projected to record a 7.5% CAGR and reach US$112.1 Billion by the end of the analysis period. After a thorough analysis of the business implications of the pandemic and its induced economic crisis, growth in the Automotive segment is readjusted to a revised 7.8% CAGR for the next 7-year period.
The U.S. Market is Estimated at $62.9 Billion in 2021, While China is Forecast to Reach $73.2 Billion by 2026
The Internet Ad Spending market in the U.S. is estimated at US$62.9 Billion in the year 2021. China, the world`s second largest economy, is forecast to reach a projected market size of US$73.2 Billion by the year 2026 trailing a CAGR of 11.6% over the analysis period. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at 4.2% and 6.9% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 5% CAGR.
Financial Services Industry Segment to Reach US$69.7 Billion by the year 2026
In the global Financial Services Industry segment, USA, Canada, Japan, China and Europe will drive the 7.6% CAGR estimated for this segment. These regional markets accounting for a combined market size of US$32.3 Billion in the year 2020 will reach a projected size of US$54.1 Billion by the close of the analysis period. China will remain among the fastest growing in this cluster of regional markets. More
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SOURCE Global Industry Analysts, Inc.