Desperate Housewives' Eva Longoria teases Flamin' Hot Cheetos biopic

·2 min read
Photo credit: Rich Fury - Getty Images
Photo credit: Rich Fury - Getty Images

Desperate Housewives star Eva Longoria has opened up about the production of Flamin' Hot, her new feature film about the creator of Flamin' Hot Cheetos.

The movie is Longoria's directorial debut and focuses on the story of Richard Montañez, credited with creating the American snack.

"I think probably the greatest challenge was making sure we stayed true to the theme of the movie, which is opportunity is not distributed equally," she told Variety in a new interview.

"And when that happens, you have to work twice as hard and twice as long and be twice as good. And you still have to persevere and the story is so many things. It's rags to riches, it's American dream 101, it's about perseverance, it's about the underdog.

Photo credit: Rich Fury - Getty Images
Photo credit: Rich Fury - Getty Images

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"But at the end of the day, it's also about one person's perspective and struggle within themselves. So it's a beautiful, beautiful biopic."

The film was shot in New Mexico over five months, and Longoria said the heat was one of the main challenges in production. "There were days the asphalt melted underneath our camera trucks," she said.

Richard Montañez has become a controversial figure this year since a Los Angeles Times report disputed his claim that he had created Flamin' Hot Cheetos.

Photo credit: Bob Riha Jr - Getty Images
Photo credit: Bob Riha Jr - Getty Images

At the time of the report, Montañez told Variety: "I was their greatest ambassador. But I will say this – you're going to love your company more than they will ever love you. Keep that in perspective." He also hit back at the paper's claims about his involvement and statements from Frito-Lay who make the snack.

Montañez previously wrote a book about his experiences in the company, titled Flamin' Hot: The Incredible True Story of One Man's Rise from Janitor to Top Executive.

Longoria added: "I was operating from a place of authenticity and making sure I represented not only the story of Richard Montañez and the biopic that we were trying to do, but the Mexican-American community at large and making sure we represented in culture, in casting, in food, in the music."

Photo credit: Getty Images
Photo credit: Getty Images

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Jesse Garcia (Sons of Anarchy, From Dusk till Dawn: The Series) is portraying Montañez in the film, with Annie Gonzalez (Gentefied) playing his wife, Judy.

The cast also includes Emilio Rivera (Sons of Anarchy), Dennis Haysbert (Major League, Lucifer), Tony Shalhoub (Wings, The Marvelous Mrs Maisel), Pepe Serna (Scarface) and TikTok star Brice Gonzalez.

A release date is yet to be confirmed.

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