In terms of regional platforms, North America holds a significant market share in the Direct Thermal Printing Films market. The region is expected to accumulate a 23% share in 2022 and is projected to maintain its lead over the forecast period due to its preference for printing by thermal label manufacturers.

NEWARK, DE / ACCESSWIRE / September 13, 2022 / The global direct thermal printing films market is expected to reach a valuation of US$ 315.4 Mn in 2032, with the market growing at an average CAGR of 4.1% over the forecast period of 2022 to 2032. Climbing from an estimated US$ 211.1 Mn in 2022 the direct thermal printing films market is propelled by the escalating usage of POS terminals in warehouses and retail stores.

The calculated market growth is further supplemented by the expanding consumption of pharmaceutical and food and beverages products, especially in the South Asian countries.

BOPP films equipped with a proprietary coating that allows image/ impression formation on the film when it comes in contact with the print head of the thermal printer are classified as direct thermal printing films. The market for direct thermal printing films is predicted to undergo steady growth primarily due to the escalating demand for safe and secure transport and logistics of goods as barcodes produced from direct thermal printing films find application in airport bags, shipping, logistics, etc.

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Moreover, these films are gaining traction over other films in thermal printing because of their toughness and high resistance. The heat sensitive nature of direct thermal printing films further aids in the market expansion of the same. These films are affordable when compared to other film types. All of these factors foster an environment of growth for the direct thermal printing films market.

Again, direct thermal printing films are quite compatible with multiple printing technologies like flexography, letterpress, gravure, offset, screen printing, and others. Largely made up of polypropylene, polyethylene, polystyrene, and other such materials, direct thermal printing films are highly resistant to heat, water, UV light, chemicals which bodes well for the market over the projected period.

"Increasingly used in different industry verticals like electronics, retail, food and beverages, and others, the direct thermal printing films market will presumably demonstrate steady growth over the forecast period," says an FMI analyst.

Key Takeaways:

• Rising demand for barcodes to foster market possibilities.

• Substantial sunlight damage may stunt the market growth.

• North America is expected to account for 23% of market share in 2022.

• Europe is predicted to account for 16% of the total demand in 2022.

• Based on end-use, the retail segment is likely to dominate the market.

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Competitive Landscape

Avery Dennison Corporation, Jindal Poly Films Ltd, Armor Packaging, Cosmo Films Ltd., Italnastri S.p.A., Daelim Industrial Co. Ltd., Bizerba SE & Co. KG, Namo Packaging Solutions Pvt. Ltd., Mondi Group, Lintec, Green Bay Packaging, Able Label, Smith & McLaurin, and Ricoh, among others are some of the significant players in the direct thermal printing films market that are profiled in the full version of the report.

Major market players focus on strategies like partnerships and collaborations with other enterprises to strengthen their market position. These businesses are also expanding their product portfolio to gain a competitive advantage.

More Insights into Direct Thermal Printing Films Market Report

In its latest report, FMI offers an unbiased analysis of the global direct thermal printing films market, providing historical data from 2016 to 2021 and forecast statistics for 2022 to 2032. To understand the global market potential, growth, and range, the market is segmented on the basis of material type (paper printing films, plastic printing films (polypropylene (PP), polyethylene (PE), polystyrene (PS), others)), end use (pharmaceutical, cosmetic and personal care, food & beverages, industrial goods, retail, other end uses), and region.

According to the latest FMI reports, based on region, the direct thermal printing films market in North America is expected to present remarkable growth over the forecast period. The region is anticipated to account for 23% of the overall market share by the end of 2022. This growth can be attributed to growing preference for thermal printing by label manufacturers. The U.S. and Canada hold the major share of the regional market revenue.

The direct thermal printing films market in Europe will likely account for 16% of the total market demand by the end of 2022. High demand for packaged food products and several other end use application of direct thermal printing films is propelling the regional market growth over the forecast period.

Based on segmentation, by end use, the retail segment is predicted to lead the market growth while food and beverages and logistics are a close second during this period of observation.

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Key Segments Covered In the Direct Thermal Printing Films Industry Analysis

Direct Thermal Printing Films Market by Material Type:

• Paper Printing Films

• Plastic Printing Films

  • Polypropylene (PP)

  • Polyethylene (PE)

  • Polystyrene (PS)

  • Others

Direct Thermal Printing Films Market by End Use:

• Direct Thermal Printing Films for Food & Beverages

• Direct Thermal Printing Films for Pharmaceuticals

• Direct Thermal Printing Films for Personal Care & Cosmetics

• Direct Thermal Printing Films for Industrial Goods

• Direct Thermal Printing Films for Retail

• Direct Thermal Printing Films for Other End Uses

Direct Thermal Printing Films Market by Region:

• North America Direct Thermal Printing Films Market

• Latin America Direct Thermal Printing Films Market

• Europe Direct Thermal Printing Films Market

• Asia Pacific Direct Thermal Printing Films Market

• Middle East & Africa Direct Thermal Printing Films Market

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Table of Content

1. Executive Summary

1.1. Global Market Outlook

1.2. Demand-side Trends

1.3. Supply-side Trends

1.4. Technology Roadmap Analysis

1.5. Analysis and Recommendations

2. Market Overview

2.1. Market Coverage / Taxonomy

2.2. Market Definition / Scope / Limitations

3. Market Background

3.1. Market Dynamics

3.1.1. Drivers

3.1.2. Restraints

3.1.3. Opportunity

3.1.4. Trends

3.2. Scenario Forecast

3.2.1. Demand in Optimistic Scenario

3.2.2. Demand in Likely Scenario

3.2.3. Demand in Conservative Scenario

Read Full TOC…

Explore wide-ranging Coverage of FMI's Packaging Market Insights Landscape:

Silicone Release Films Market: The global silicone release films market is on track to record an anticipated CAGR of 6.1% from 2022 to 2032.

Direct Thermal Linerless Labels Market: Global demand for thermal labels market is forecasted to expand at a value compound annual growth rate (CAGR) of 5% from 2021-2031

Top Coated Direct Thermal Printing Films Market: The top coated direct thermal printing films market is expected to grow rapidly during the forecast period 2017-2025.

Multilayer Flexible Packaging Market: The global multilayer flexible packaging market is expected to move out of the rigid zone between 2022 and 2029, reaching US$ 210 Bn by the year 2029. The CAGR expected is 3.5%.

Cling Film Market: The cling film market is expected to increase by 3.0% in 2021. Between 2021 and 2031, the market valuation is expected to double reaching US$ 1.9 billion.

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